Adele's Icons Of Pop Culture

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Pop Culture
Popular culture or pop culture means different things to different people. The term is versatile (Delaney 2016). Popularity, the condition of being liked, admired, or supported, is no less fluid because of the ways in which individuals in different places and at different times find particular ideas or people appealing. However, by considering how and why people respond to icons of popular culture, we can deduce various things about how culture functions more broadly and how culture relates to other aspects of society, such as political, social, and even economic forces. Although several people in recent years have attained pop culture status, the singer-songwriter Adele is among the most striking in relation to this idea. The record …show more content…

She took a four year break between the production of her last album and the release of 25. Moreover, Ingham also argues that, in the 2000s, Adele’s levels of sales would not have been considered out of the ordinary, citing the sales figures of 50 Cent in 2003 (6.54m), Eminem in 2002 (7.61m) and NSync in 2000 (9.94m). One of the other factors in assessing Adele’s success in 2015 was her attitude towards streaming. Her 25 album is not to be released on systems like Spotify, which means that anyone who wants to listen to it actually has to purchase the album either on a CD or for download. Given the changes to the music industry in the last fifteen years, to which Ingham (2015) and Nelson (2016) also refer, it is that much more remarkable that Adele’s sales strategy has produced the volume of sales noted. One of the starkest changes to the music industry has been the movement away from purchases of albums. More and more consumers have shifted to streaming services to obtain their music or to outlets like YouTube that present music via video format. Adele, however, as rejected these formats for the most part, with the exception of YouTube, that features her official videos. This only makes her more phenomenal, though, because this rejection could be perceived as a strike against consumers and their

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