Oxytocin

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Oxytocin, sometimes referred to as the “love hormone,” has been associated with several types of social behaviors. It acts as both a hormone and a neurotransmitter in the mammalian brain, and it is thought to have co-evolved with another similar peptide, vasopressin. In women, oxytocin is released in large amounts during labor (facilitating birth) and stimulation of the nipples (facilitating breastfeeding). However, this hormone has been implicated in various behaviors in both genders.

Numerous studies have linked oxytocin with bonding between males and females and between mothers and their offspring (maternal behavior). For example, when scientists injected female prairie voles with oxytocin, the animals practically glued themselves to their new mating partners. These female voles also tended to lick and cuddle more than untreated voles. Finally, after being injected with oxytocin antagonists, the females deserted their partners. Vasopressin is hypothesized to have a similar effect in males, possibly even transforming some men into jealous boyfriends or husbands. Such bonding and attachment characteristics, however, are what caused oxytocin to persist throughout mammalian evolution.

Trust appears to be another uniquely mammalian characteristic associated with oxytocin. In an experiment using a risky investment game, people who were given an oxytocin nasal spray demonstrated more trust of others with their money, regardless of whether or not their trusting behavior had been taken advantage of. The researchers in this study even expressed concern that their findings could be misused, potentially leading to a “trust potion” of sorts. Similarly, oxytocin has been associated with empathy and altruism.

Recent studies have also...

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...d fall victim to online scams. In another case, oxytocin could be pumped into the air in stores by unscrupulous salespeople, thereby turning us all into soft targets who are more susceptible to buying things. Furthermore, a deeper understanding of the chemical could result in new drugs which are much more potent than ecstasy.

In my opinion, oxytocin is a very interesting chemical which should be (and probably will be) studied more thoroughly, considering both its therapeutic and social implications. Both oxytocin and vasopressin appear to profoundly affect human physiology and behavior. Scientists can now use viral vectors and transgenic animals, including knockout mice, to better understand the behavioral roles of these chemicals. As with any new scientific advances, however, we need to be sure to tread carefully and examine all the potential ethical implications.

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