Oprah Winfrey Research Paper

948 Words2 Pages

John Kariungi
BUS& 101
Susan Thompson
October 17, 2015
OWN- Oprah Winfrey Networks & Harpo Businesses
If you looking for an inspiration, an idea or personality to follow and mentor your life, Oprah Winfrey born January 29, 1954 and is quite the role model. She’s an example of the American dream, a business personality who’s a billionaire by the making. She began from a poor humble background and is a true explanation how business really gets personal. She explains that it was her responsibility to make it by living her life from the inside out. This demonstrated this when she took charge of her life by the age of 14 years. From Mississippi, she leant to read at age 2 and was known as “the little speaker”. Her grandmother also taught her to …show more content…

How people deal with problems affects their productivity either as leaders or employees in the workplace. How we truly see ourselves reflects the kind of impact we will make in this lifetime. She was sexually abused at age 9. She graduated from Tennessee State University with a Bachelors of Arts and Science Degree. By age 19, began her career as a news anchor, moved as was fired. Oprah co-hosted a talk show and 1977 and felt the connection to the audience. She didn’t seem to shy away from her past and opened up to the world which introduced a new form of entertainment. In 1986, “The Oprah Winfrey show” gained ground and ratings to an untapped market. The viewers and guests shared the same stories, and hurts and needed a platform to heal, learn and deal with the personal problems. From the text the principle of supply and demand determines the validity of the business model. At the pick of her career she interviewed Michael Jackson and the show had a rating of 36.5 Million viewers, the highest in daytime …show more content…

She is a true philanthropist who understands about adversity, giving back and reaching out to those in need. This acts of generosity has reflected in the magnitude of her success in business and opened the Leadership Academy in Johannesburg for girls. Social Justice is one of the areas that she is directly involved in, influencing change in the culture through her teachable moments on topics regarding , single parenthood, teenagers, fame, abuse, marriage, crime, retirement, benefits, healthcare and wages. Her current influence on television is now mostly driven by topics on spirituality, healthy living and empowerment through her the media business. People changed their eating habits by dieting through her by her books and healthy lifestyle. These projects are keeping her relevant in today’s competitive market. She developed as sense of freedom to innovate and move into new ventures. Oprah authored five books that were best sellers. Flexibility for a businesses as a sole proprietor is key according to the text in order to stay current with the market trends. She talks of taking risk in ownership of all the business successes and failures. She has mastered the art of building a sustainable business by slowly implementing and leveraging at what she’s good at. Aside from her production, she cofounded Oxygen Television Network. She also showed support for

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