Marshall Mcluhan As Medium Analysis

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Marshall McLuhan was one of Canada’s most famous personalities during the 1960’s. Amidst a time when there was a rapid growth in technology and how it was used by the public, Marshall McLuhan was perceived as the leader to this new revolution. He was influential to many of the time, and he was able to understand the necessity to adapt to this new technology in order to survive in society. McLuhan was not only the most prominent theorist in this new culture within Canada, but also across the globe. The primary source that I have chosen to analyze is a clip from the television show Explorations. It originally aired on the Canadian Broadcasting Corporation in May of 1960. In this clip, the host puts a huge emphasis on the new technology driven …show more content…

Dilworth depicts him as a man “unconcerned with matter sartorial” (Moss 17), a man whose dedication is towards his intellect, not his developing fame. Like many intellects before him and many more after, he was a professor who constantly urged his students to question everything. Both Palmer and Dilworth mention relationships between McLuhan and important individuals who had taken over the media in the sixties. These include men such as Canadian Prime Minister Pierre Elliot Trudeau, as well as John Lennon of the British pop group The …show more content…

Despite this, I believe it is important to look at the way in which McLuhan chose to be portrayed in the media in relation to how Dilworth depicts him. Dilworth claims that in public, McLuhan was “stiff, a little pedantic and pompous” (Moss 22) which can most certainly be seen in how McLuhan reacts almost robotically to the interviewers questions. Furthermore, Dilworth places much emphasis in his essay on McLuhan’s role as an educator. This is important to reflect upon his teaching and his comments in the primary source video about the differences between the adolescent and the teenager. He believes that the adolescent belongs to the literary age, and the teenager to the age of new media and technology (8:21-8:24). I found it very interesting that he was a professor of literature, of language, and of philosophy, as mentioned by Dilworth. Although McLuhan was guiding the world into the new technological age, he himself preferred the previous lifestyle of the literary

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