Lowe's Essay

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There are many opportunities available for Lowe’s Company. One current opportunity for Lowe’s is the expansion of the company across the globe. This opportunity is currently in process with stores being built in Australia. This expansion will open more ground for Lowe’s to sell and service its products. Currently there are only stores in America, Mexico, and Canada.
Another opportunity for Lowe’s is with constant new appliances. With each year, the companies that supply Lowe’s come out with new, innovative products. This gives Lowe’s a constantly updated and new inventory. This looks good on the store floors because there are always new shiny appliances for customers to look at and compare. Lowe’s has a great opportunity with its free shipping …show more content…

This lab plays into the current technology with AR/VR tools and robotics. This opportunity for Lowe’s attract consumers with the wonders of the future through new ideas. The Innovation Lab also opens the use of the webpage for Lowe’s. Lowe’s uses the website for the Innovation Lab to connect with social media. Social media is a new and fast growing opportunity for companies. Social media allows companies to expand their target market to almost everyone. Lowe’s can use this opportunity to tap into customers without much effort. Social media is also a cost-efficient option for Lowe’s to expand its customer base.
Lowe’s has been around a long time. They have weaknesses but so many more strengths. Lowe’s is one of the oldest and largest big box retailers. They are the second largest home improvement retailer in the world next to Home Depot. Lowe’s key strengths are its size, market share and distribution network. Lowe’s also knows how to adapt to the needs of time. More strengths of Lowe’s lie in the customer service and store layout. Lowe’s is ranked second in customer satisfaction with Home Depot being last. They spend around 650 million dollars to upgrade their stores and make sure they are set up so that the customers can find everything they need easily. As Lowe’s continues to improve their stores they will continue to gain more loyal

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