Julius Caesar Propaganda Analysis

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According to many, no one can rival Gaius Julius Caesar’s accomplishments in conquest and politics; however, his means of achieving these lofty accomplishments is often debated. Chiefly, the use of his account of the Gallic Wars (namely the first, which I will cite as evidence) as well as his thought out use of propaganda in order to further his already imposing accolades and the honor that accompanies them. Evidence of Caesar’s intent for his account of the Gallic Wars to be used as propaganda largely lies in half-truths that I deem directly affect the perception of Caesar and his conquests in a positive manner. These half-truths consist of the embellishment of certain characteristics and features of the Gallic Wars and are most certainly …show more content…

1, Lines 9-12). This depiction of the Helvetians as brave and surpassing other Gauls in valor was an attempt at heightening the prestige of his victory. Caesar goes on to change his attitude and perception of the Gauls in a negative manner in an attempt to justify his first battle with the Helvetians. Here he nearly completely eliminated the people of the Helvetian district of Tigurini, which was responsible for the defeat of Lucius Cassius and went as far to say, “Qua in re Caesar non solum publicas, sed etiam privatas iniurias ultus es, quod eius soceri L. Pisonis avum, L. Pisonem legatum, Tigurini eodem proelio, quo Cassium, interfecerant” (p. 15, Lines 13-16). Although this in itself is not an exaggeration of the characteristics of the Helvetians, Caesar’s use of both a positive and negative perceptions of the group is an excellent example of Caesar’s conscious effort to use card stacking to positively influence the notion of his victory in the minds of the Roman Senate and the Roman people as a …show more content…

28, Lines 1-3). This being a chief example of Caesar exaggerating his own participation in battle when it was seemingly unnecessary for him actively fight given the circumstances of the battle as he described it. The lengths Caesar goes to improve his own image do not stop at merely portraying himself as willing and skilled in the field of battle, but extend to his ability to boost the fractured morale of his troops through action and rejuvenating speech in response to the rumors previously cited. Although the uplifting speech he gave to his troops may have been only slightly exaggerated and glamorized, the mere inclusion of this tangent to his military action against the Germans indicates his yearning aspiration to be viewed as a superior leader to his adversaries as well as his allies. Caesar’s Latin language in itself is a representation of his desire to glamorize his own image. His continual use of third person verbs to describe himself and his actions may be the most convincing aspect of his commentary, which is an indication of his striving desire to appear God-like and larger than life in the eyes of the Roman

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