Jeff Kaplan

1042 Words3 Pages

Becoming a successful businessman in today’s society is truly a commendable triumph. Success in their career is something every assiduous businessman strives to achieve. Jeff Kaplan can rightfully hold this title, he is the epitome of a successful business man due to working hard his entire life. Throughout his interview the stories that are told establish his credibility and make him relatable to his audience. Kaplan appeals to ethos and pathos through his life experiences, the lessons he learned, and the roads he walked to gain his success, making it crystal clear that his example is one to be followed by aspiring businessmen everywhere. As Jeff explains his life, he describes his early start as an entrepreneur with memories from his childhood: …show more content…

He realized that he wanted to be his own boss and this sparked his entrepreneurial spirit. As his life progressed, he looked for opportunities to begin a thriving business. One finally presented itself, a chance to be a part of the Subway franchise and eventually opening up his own multiple Subway locations. He fought and struggled to be his own boss like his father. He worked tirelessly, without any pay, to do so. Jeff worked at a Subway, for free, to learn if it was something he would succeed at and truly be passionate about. This was the beginning of his career. As years passed, his business endeavors grew and eventually he bought and renovated the Parkette Drive-In restaurant in Lexington, Kentucky. All of these tales from his life are examples of his sincere desire to be a flourishing entrepreneur, and they establish his credibility as a legitimate successful …show more content…

As he describes memories from his childhood in Miami, the listener is truly able to obtain more understanding and knowledge for the Jewish culture due to his loving and innocent stories. Additionally, it portrayed the love he had for his Jewish heritage and culture growing up that he keeps with him today. The one story that truly evokes emotion from the listener is when Jeff describes his fake wedding with a childhood friend, who he still speaks to today, “so my mom comes and asks me if I would go ahead--because Debby was all upset and she was crying and everything--would I go ahead and would I marry Debby. I said, "Sure." So, all the kids in the neighborhood--we -h- Debby's older brother, Mark, he was the rabbi. --all the kids, we held up, uh, uh, a big, uh, blanket. So we were under the chuppah.” (12:12). The fact alone that the children knew to create a mock “chuppah” for the mock wedding perfectly demonstrates how important their culture is to them. The verbiage Kaplan uses is so uniquely descriptive but also simply genuine it just paints the image of the story in your mind. Stories and this type of speaking not only give a new understanding to whomever hears the interview, but it also establishes a connection between the interviewee and the listener. So, as the interview progresses empathy and relatability

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