ANALYSIS
The goal is to increase awareness and number of people that are involved in charity fundraising programs. The loyalty aid points program is adopted from private enterprises’ loyalty rebate programs where consumer patronizing their products gets rebate points.
The system will be done with the use of a smart card that they need to present when making purchases. The purpose of the card is to have standard conversion of amount purchase to point and to store the points until it is needed to be use by the owner.
This Loyalty Aid program will increase massive and integrated communication and distribution network. It will also increase awareness about what charity does its implication and concepts for general consumer to understand. The idea is also giving a huge access to each individual who wants to donate but does not have the means to give out personal money.
“Let your Loyalty aid a person with disability.” a slogan for the fresh concept and system for charity fund-raising in the future. Loyalty Aid programs will encourage individuals to be involved in this charity donation movements. This system will also increase understanding on consumers regarding charity events.
Individual making regular shopping purchases will earn point, which they can then use as a fund to donate to charity. There is no need for them to worry because they will not be required to give-out personal money. Consumers will still be given an option to choose refund or donate the points to the charity.
The Loyalty Aid points program is a noble way of getting everyone to take part in helping those in need or disability. It is also a unique and discreet approach to involve not only consumers but also retailer and enterprise owners to donate for the cha...
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...ospect customers but also with the beneficiaries. Choose the right people to be part of the organization
BIBLIOGRAPHY
“Company Loyalty Programs: The Pros and Cons of Traditional Forms” posted August 23, 2013. Available at http://www.continuityprograms.com/2012/08/company-loyalty-programs-pros-and-cons/
Australian Charities and Not-for profits Commission (ACNC) 2013 research report, “Public trust and confidence in Australian charities,” Chant Link 2013.
McLeod, J., “Australian Giving Trends – Recovery Confirmed, Evolution Gains Pace,” JBWere 2013.
Pros and Cons of Online Marketing” by Megan Tsui written on March 20, 2013 Available at http://spurnorthfield.com/pros-and-cons-of-online-marketing/
“The Status of Social Referral Traffic in Q4 2013” available at http://wearesocialmedia.gr/the-status-of-social-referral-traffic-in-q4-2013/#ixzz32A73IKAg
APPENDIX
Worth, M. (2014). Nonprofit management: Principles and Practice. 3rd Ed. Thousand Oaks, CA: SAGE Publications, Inc.
Is it more unethical to give only when you get something in return, or to not give at all? Giving is always beneficial, and charitable donations can always be put to good use. Whether or not the donator gets something in return does not change the fact that their donation is helping others. While incentives should not always be employed to inspire people to give, generally, the end results and donations justify the incentives used.
“The difficult part of maintaining the job, is obtaining 500 employee points to enjoy exciting benefits Adidas offers. If not, then you’ll be working minimum wage your entire time at Adidas. Accordingly, these employee points allow employees to obtain discounts and gain higher wages, only if, the customer states the employee’s name when items are purchased” Renzo
. Motivations to volunteer: The role of altruism. International Review on Public and Non-profit Marketing2006;3(2):79-91
to their credit cards. Introduction of rebate cards – which offer users credit towards new vehicles, frequent-flyer miles,
The sponsorship program allowed for direct lines of communication which were open one on one conversation which resulted in achieving high expectations through motivation and support. The advocate sponsor ensured that the associate gets his credit and recognition for his contributions which enable right level of engagement in a shared vision. Focused on individualized consideration where sponsors actively listens and understood the needs of associates, helping them grow through personal
There is also and extra spiff that is awarded after the player earns their first loyalty point by making a wager. Aside from a small reload bonus promotion, the
This system can use UPC code to track the card which ensure the location of gift card to prevent fraud happened. However, the eCommerce of company would paralyses if they over rely on
It will also increase the lifetime value of our customers, which takes into account their projected lifetime as a customer. The main goal of the loyalty program will be to increase sales and improve our marketing techniques. The program will encourage customers to make frequent purchases for which they will gain rewards and redeem for a specified dollar value. We will lose some profit when the customers redeem their points however they will only be able to redeem the points in increments of $10 and will be required to pay the tax difference. All in all we will not lose enough to affect our profit on a large scale because our sales will be increased as a result of our loyal customer base. In conclusion we would request that the loyalty program be implemented into Tech Garden locations everywhere to maximize
Fundraising and managing donor relationships are vitally important for non-profit organizations; nevertheless, both tasks are more difficult in an increasingly technical world. Fundraising and donor management software automate the processes, but selecting the best software is challenging. You want to stay within your budget but there are so many options at all price points.
In order to fulfill customer needs, companies offer a lot of shopping ways to customers like bonus point programs and membership programs. Customers can obtain the redemption products and enjoy discounts when purchasing by joining these programs, which can lead to save more.
Over the last 20 years, there has been a significant increase in nonprofit and nongovernment organizations (NGOs) in the United States. With the increase in organizations, also came an increase in scandals and in the 1990’s multiple nonprofit and nongovernment organizations lost the public’s trust due to misuse of funds, lavish spending, and improper advances to protected populations. These charity scandals not only hurt direct organization’s reputation, but also led to the mistrust of nonprofit and nongovernmental organizations as a whole (Sidel, 2005). To combat these reputations, NGOs and nonprofit organizations began to self-regulate through employing morally obligated and altruistic employees, accountability practices, and lastly through
Conner, C. (2012). Advantages and Disadvantages of Venturing to YouTube Marketing. Available: http://www.dailydealmedia.com/789advantages-and-disadvantages-of-venturing-to-youtube-marketing/. Last accessed 26th Feb 2014.
Running an election campaign is very strenuous and time consuming. In many ways it is a balancing act. One must deal with maintaining public visibility, appealing to the voters, developing a platform, kissing disgusting babies, and meeting as many people as possible. However, one of the most important and difficult parts of the job is raising money. Money is necessary for all parts of the campaign, and without it, a campaign can grind to a halt. In this paper I will attempt to explain how a candidate gets the money to campaign.
In order to look out for their customers, Pick n Pay released a customer rewards programme called “Smartshopper”. The programme, launched in March 2011, allows the franchise to get to know and understand each customer better by observing each individual’s shopping habits and references. The company has direct access to many Smartshopper customers via e-mail and/or sms, which allows the business to communicate with their customers in a more engaging manner. Pick n Pay asks for feedback from customers, and sends targeted marketing communications directly to them. All of this is done in an effort to both design and execute marketing campaigns and product ranges which are more relevant to their customers by extracting insights from the customers shopping habits data, as well as to assist the company in growing their sales volumes – which will ultimately lead to an rise in profit (FastMoving, 2012).