How Did Television Changed Australian Culture

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Television was not introduced in Australia until long after it became popular overseas. The first experimental television transmissions in Australia were conducted in 1929, but the government hadn’t considered a full scale introduction of television until the 1940s (Television.AU, n.d.). However, with World War II being fought, development was postponed, and even after the war, progress was very slow. In 1956, television was finally introduced to Australian society just in time for the Melbourne Olympics (Television.AU, n.d.). Not many people owned television sets at first, but within a year of its launch, people were already beginning to stay at home to watch TV in the evenings rather than going out to socialise, and eventually, TV changed Australian culture and claimed a central place in family life (Skwirk, n.d.). By 1960, 70% of homes in Sydney and Melbourne had a TV set, and …show more content…

. Through television, Australians had access to American culture, which allowed it to influence and shape Australian culture, and people gained a better understanding of cultural history and complex social, political, and personal problems due to the simple dramatic format of television shows (Blundell, 2014). However, Australians began to voice concerns about the lack of local content, so, in the late 1960s, the government imposed a local content quota, and the Australian identity gradually made itself known on the TV screen (Skwirk, n.d.). This allowed the Americanisation of Australian culture to be slowed, and let Australia shape its own identity. In 1975, colour television was first introduced, and by 1980, almost 80% of Australian homes had a colour TV set, making this the fastest adoption of colour television in the world (Free TV Australia, n.d.). Television’s rapid increase in popularity lead to its significant cultural impact on Australian

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