The following is some of the department, which Ford has;-
1. sale department
2. Production department
3. Finance department
4. Marketing department
5. Human resources
6. Research and design
Which each department are in the Ford organisation and how they help Ford become successful;-
• Sales department
The sale department focuses on the sale of the car i.e. how much the cars are going for etc. Also the sales department helps ford organisation customers with a variety of ways of buying the cars for example if a customer wanted to buy a car but the different of ways which the customer can pay is simple from monthly payments to weekly payments.
• Production department;-
This is the department where the cars are being made. Actually this is the manufacturing of the Ford cars. Manufacturing of the cars is basically is what the department do and focus on. For example if a new car was launched the production team will find the materials needed for the manufacturing of the new car.
• Marketing department
This department concentrates on making sure that there are enough cars to satisfy Ford customer needs. This department makes sure that the customer requirements are meant in every Ford car product. This department will also help the promotion and advertising of new car products.
• Human resources
This department looks as the recruitments of personnel for the Ford organisation. This department makes sure that the company has enough staff to run the company as a whole. I.e. Ford may need a special worker for manufacturing of a new car, the HR department will take care of recruiting and interviewing applicants for the vacancy.
• Research & Design
This department work with the marketing department but in the other side by focusing on the features and appearances of the product. This department really works with the customer needs of which concerns of colours or looks of a Ford car.
Connections between the departments; -
Regularly communication between departments is a recurrent action taken within any organisation like the Ford the organisation. The communications which departments have are essential to reach and succeed the company aims and objectives. Decisions are usually made with each department senior management will take intern every staff in every departments will have a say.
Research & Design and Production
The things which these both departments have, which are similar are that they both work together on a launch of a product. This will help the company, as they will have the features and appearances, the materials all in one product by there departments.
As the salespeople’s immediate supervisor, it is the primary responsibility of the manager to provide proper training to enhance the salespersons’ effectiveness and improve their skills. Given the importance of having a productive and enthusiastic sales team, the manager needs to develop and manage effective reward and compensation packages to ensure a highly motivated and satisfied sales force. Sales managers also ensure that the company 's standards of professionalism, image, and branding are consistent with the sales team’s interaction with company customers. The manager 's presence also makes customers feel valued as well as provide credibility on behalf of the company (Pilling, Donthu, & Henson,
The customer support and customer service functions are more than departments; they are part of an essential strategy for growing your business. In the modern business climate, customers expect answers to their questions immediately. When the right information is available anytime, from anywhere in the world, customers are more likely to have a positive experience, thus customer loyalty will be increased. It is a known fact that the cost to obtain a customer is ten times higher than to maintain and keep existing customers. (Gouran, Dennis, W.E. Wiethoff, & J.A. Doelger. (1994). Mastering communication. 2nd ed. Boston: Allyn and Bacon.) Not in Reference Pg.
Ford: Expansion and Challenge, Allen Nevins and Frank Ernest Hill (New York, Charles Scribner’s Sons, 1957), 76-155
To say that Henry Ford dilly-dallied around before finally establishing a serious car company would be invalid. The 40 year old man had been acquiring valuable knowledge regarding business, engines, management, and most importantly cars. Now it was time to take a leap of faith.
So the discussion on internal and external analysis clearly defines that where the competitive advantage of Ford Motors is and where it is lacking. People who have durability as their first priority will go for Ford but they lack in some of their strategies which the management should consider and work on it. We also came to know that Ford is an innovative company from the very first and also serves local demands with the help of related and supporting industry. But in some points they have taken wrong decisions which compel them to sell some of their brands to others. The good news is they are doing hard job to maintain their performance regarding their star and cash cow products to remain in the competition.
Many economic factors exist that impact the development of Ford Motor Company's strategic plan and it’s no small task to project how some of these factors might change as the strategy is being realized. Consider the prospect of expansion into a new market like China or Mexico. Economic changes like currency devaluation will make Ford’s product more expensive to their target market potentially reducing overall sales revenue. Oil prices as we’ve seen in the U.S. economy can also play a big factor as large vehicles become less desirable and more fuel efficient compact cars gain market share.
middle of paper ... ... ms between different regions and departments. The objectives are easily achieved when good communications are applied. Good communications also help to solve complicated structures of the company. Most of the disadvantages are sorted out.
My decision to proceed with virtual integration should help redefine Ford as a competitive, cost effective company, who perhaps can become a leader in the automobile industry by implementing a system not currently used elsewhere within the automobile industry. Rather than remaining static, Ford must seek change and model their systems after successful companies such as Dell. I feel we should proceed with the integration process here at Ford starting Monday.
To cater to customer needs. To keep in mind the complications that arises in different situations and handling it. Teamwork and proper service, internal strategy and proper communication.
Ford Motor Company current mission statement is “committed to provide personal mobility for people around the world”. With that in mind their vision is to become the world’s leading Consumer Company for automotive products and services. By improving everything they do, the company provide superior returns to their shareholders (Vision, Mission, Values).
This paper takes a look at the ways in which the ideas of Fordism and Taylorism helped the success of the U.S motor vehicle industry. The motor vehicle industry has changed the fundamental ideas on the process of manufacturing and probably more expressively on how humans work together to create value.
Its objective is to integrate people, process, and technology. Toytoa’s product development procedure is essentially different from a manufacturing process. Its backbone is not visible, but knowledge and information which are untouchable. The product development’s cycle time is much longer than hours. It usually takes weeks or even months. The production chains are non-linear and multi-directional. Workers are no longer manufacturing workers but specialists with high diverse technology. This product development strategy is viable for Toyota. This is because this strategy does help Toyota to prolong the life cycle of current product. For instance, Toyota Camry is a very successful current product which is prolonged its life. Camry has been made since 1980s. Camry is set at an middle-high level of family veichle. After 30 years development, Camry is still very famous all over the world. This cannot be separeted by Toyota’s successful product development strategy. One of the key features of the Toyota product development system is functional engineering managers. They are primarily teachers in the Toyota system, who are the most technically competent engineers, with the highest levels of experience. Toyota’s management group is consist of high educated experts. They were all engineers and their technical excellence is very famous. But recently, Toyota’s product development system does not work very well. In
The Ford family still controls the company through multiple voting shares, even though it owns a much lower proportion of the equity. Ford’s business strategy is the integrated cost leadership/ differentiation strategy; this involves engaging in primary and support activities that allow the company to simultaneously pursue low cost and differentiation. This strategy is flexible and enables Ford to use technology to control the production of a variety of products in moderate, flexible qualities and with a minimum manual interaction, whose goal is to eliminate cost verse product variety. Cost leadership is a strong strategy, but it can be undermined by the frequent changes in technology, the imitation of cost advantage and the loss of focus on consumers. Ford’s differentiation strategy focuses on developing a unique product that consumers are willing to pay for, and the combination of these two strategies enables Ford to stay on its core competencies.
Schmidt, J. (2010, September 29). Strategy and targets of mercedes-benz cars sales and marketing. Retrieved from http://www.daimler.com/Projects/c2c/channel/documents/1931898_Daimler_UBS_Paris_DJSchmidt_Handout.pdf
As an organisation grows and expands, the human resource department. will know that the organisation needs to recruit more staff and they plan carefully and carefully. Recruiting staff in an organisation is very expensive. and costly, so the human resource function helps the organisation to.