Text: Potter, W 2001 'What is media literacy?', Thousand Oaks, California, pp. 2-14.
Description:
Media literacy is an outlook that we familiarize ourselves with, and it translates the meaning and the message that we obtain from the media. Our outlook of media is build from knowledge structures, which are made from information using skills.
Being media literate does not only mean that you can follow plots in movies and television shows, knowing what flashbacks are, having enough knowledge to gather that a scary thing is about to happen when soft music is played in the background or being familiar with celebrities’ faces. We can always be more media literates.
Media literates are people who reveal themselves to the media in order to understand and interpret what the true meaning behind the messages that we receive from the media.
To learn how to develop this understanding there are steps that help you gain the skills on becoming a better media literate:
1. Build knowledge structure (we need tools/skills and raw materials)
2. Use your perspective to study and learn about the earth (the more perspective you have, the broader your understating of the earth is going to be)
3. Get good information and organize them into useful knowledge categories
4. Use gathered information in the right place and structure
Media literacy is not a category it is a continuum/field. Media literacy has more than one dimension, it touches on mental, emotional, visual and moral dominions in order to build a strong knowledge structures.
The reason it is important to be media literate is to take in and understand the message that they spread, and also to have control over the interpretive process but mainly to increase our appreciation of the ...
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...d layout and the language was easy to understand.
The text was divided into sections and each section maintained a good explanation about the topic. Each section was well detailed and very informative.
There were some parts that contained dot-points on learning how to think critically, this section was very well set up because it had headings and the subheadings below them explained the headings. This text helped me a lot with learning to think more critically because of the amount of the useful information that it contained.
At the end of the text there was a page of summary and it summarized the whole document very well, if I was not going to read the whole text then it would be very useful to have a summary like this text, it would save me lots of time but yet I would still learn and have a basic idea about what critical thinking is and why is it important.
The article, “Critical Thinking? You Need Knowledge” by Diane Ravitch, discusses how in the past people have been deprived from the thinking process and abstract thinking skills. Students need to be given more retainable knowledge by their teachers to improve their critical thinking skills. (Ravitch).
Newspaper, radio, film, television. These are only a few of the various forms media can take. From the moment we open our eyes to the instant we shut them, we are surrounded by media and absorb the information it hurls at us in an osmosis-like manner. The news ranges from the latest terror attack and political scandals to supposed UFO sightings and scandals involving sandals. We as an audience tend to focus more on the message the media relays rather than on the medium in which it is presented to us.
According to Dr. Jean Louis Ntang Beb and Dr. Shantella Sherman, people are largely impacted by entertainment and different forms as media when they become more readily available and prominent in people’s lives. Postman refers to this as ‘media – metaphors’ that “classify the world for us, sequence it, frame it, enlarge it, reduce it, color it, [and] argue a case for what the world is like” (10). The media is able to do this because it knows it has a heavy influence in an individual's life. When an entity has knowledge of power, it is able to manipulate its delivery in anyway it wants. This is because at the end of the day, even if the information received is not practical, society will still end up talking about with
“What counts as literacy, how literacy changes in response to the new media landscape, and what value we should ascribe to the new forms of communication that continue to emerge and evolve online? (Jenkins, 2009)"
Joseph STRAUBHAAR and Robert LaROSE (2001). Media Now. Communications Media in the Information Age. 3rd Edition. Belmont, Wadsworth/Thompson Learning.
According to Ministry of Education’s Resource Book “Media literacy is one of the few instruments that enables teachers and students to challenge the great inequalities in knowledge and power that exist between those who manufacture information in their own interests and those who consume it innocently as news or entertainment.” Media literacy is a course to help students separate fantasy from reality in the media. Media literacy is a set of skills that enables people to critically analyze messages in the media. By using an inquiry-based instructional model, media literacy encourages people to ask questions about what they watch, see, and read.
...e importance of media studies will not decline, in fact, it will be more dominated in the future, and therefore we need to study the media to understand how it influences ourselves and the society. Not only that, people who study the media rather than consuming it would know how to act rather than being acted about. In saying this, media literate people are and will be better citizens and they can pose questions on the different benefits of the media as well as understand how the media is constructed.
Joseph STRAUBHAAR and Robert LaROSE (2002). Media Now. Communications Media in the Information Age. 3rd Edition. Belmont, Wadsworth/Thompson Learning.
During our second seminar of the fall semester, Mr. Jordi Torrent, who is the Project Manager of the Media and Information Literacy Education at U.N. Alliance of Civilizations, discussed his work at the UN and how it helps the UN establish its aims. His project focuses on the intersectionality of migration, media, education, and youth and he explored with how it was necessary to create within U.N., but to mindful of the project not conflicting with other organizations in the UN. It announced the importance of civilians understanding media in today’s age, due to the commonality of media technologies around the world. He argued that it is important for everyone around the group to be technologically literate. He stated that it is not enough to read or write. It is much more important for people to engage in society by being able to apply critical thinking in media messaging. I thought that this was a very powerful statement because I often take for granted that I am technologically literate and able to develop those skills further due to my privilege of living in a nation like the Unit...
The Role of Media in the Society Media has always played a huge role in our society. For a long time media is one of the methods of controlling people and leisure. In In ancient times when there was no newspapers and television, people used literature as a source of information, some books like "the Iliad", and different stories about great kings, shows those people the information about them, and how they are used. Nowadays, media is one of the main parts of our lives and our society, because we use word media, to combine all. sources of information to be used.
Media literacy is how the consumers of the particular piece of media studies or analyzes the message that is behind said media. To put it in simpler terms, it is easy to understand media literacy as the ability to read a book, understanding how to direct a website, or post on social media. It is also when you can recognize a scary
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The evolution of media, from old media to new media, has transformed the way we understand the world around us. New media is interactive and is user-generated while old media is a more traditional way of communicating through television, radio, newspapers, magazines, books, etc (Lecture Notes. January 12, 2011). New media gives us a new perspective by allowing us to interact with one another through the Internet. Media has become much more personal and diverse as user-generated content becomes more prominent in our lives (Lecture Notes. January 24, 2011). We are exposed to various viewpoints shape our understanding and knowledge of the social world, but does the form of media actually affect the way we understand the content which is presented to us? For my paper, I will determine whether or not the medium is the message by analyzing two different types of media sources and how they affect our understanding of the content. For my old media source I have chosen a news clip from the CBS Evening News with Katie Couric that deals with the ongoing Egyptian uprising. For my new media source I have chosen a video blog, or ‘vlog’, by an Egyptian man named Omar who discusses the crisis in Egypt from a personal point of view. Both media sources deal with the same topic, but result in different understandings of the crisis.