Doing Business In Brazil Essay

Brazil

The following paper will discuss and analyze doing business in Brazil. Brazil is considered to be one of the leading emerging economies and is included as one of the BRIC countries. This paper will provide a broad country overview, as well as describe the legal aspects of starting and running a business in Brazil. It will further research how to market a business in Brazil and identify business opportunities. It will also include local market strategies that need to be considered in the business environment. It will further discuss how business leaders will need to be prepared and adapt to the Brazilian culture. Lastly, it will identify a strategy for operating a company in the global market with Christian values and principals,

As traffic is very congested in the major cities of Brazil, these hours, help ease the commute for many workers. Brazilians often do not have strict start and end times for events, as they favor informal interactions. It is common practice for meeting attendees, to be late for events, including the meeting facilitators. It is also common practice, for attendees, to answer their cell phones, and to walk in and out of meetings. There are also several coffee breaks during meetings, for attendees to socialize (“Doing Business in Brazil”,

Since that time, there has been a slow decline due to factors such as; over dependence on exports of raw commodities, low productivity, high operational costs, persistently high inflation, and low levels of investment. The inflation rate for Brazil in 2014 was 6.3% (“South America: Brazil”, 2015).

The three major export partners of Brazil are China (18%), the United States (12.1%), and Argentina (6.3%). Export totals for Brazil for 2014, were $242.7 billion. Brazil’s exports total places them 24th in the world (“South America: Brazil”, 2015). Another impact on Brazil’s trade capacity is the exchange rate, a real (BRL) is 2.36 per United States dollar (2014) (“South America: Brazil”, 2015).

An issue that adversely impacts the cost of doing business in Brazil is their complicated tax system. Brazil has one of the most complicated tax system of any country. The Brazilian government is working on a less complicated tax system, to lessen the burden of tax evasion, which is estimated to be at 30%. A less complicated tax system will also, increase competition with foreign businesses. However, to get this done congress will need to make an amendment to the Brazilian constitution, as the tax code is embedded in the constitution.