Crowdfunding Practices Of A Project Initiator

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Project initiator, also known as creator or founder, is a term for anyone that utilizes crowdfunding practices to funding their concepts, ideas, project or venture (Wechsler, 2013). This project initiator can be individual, organization, small medium business (SME), students, event organizers, entrepreneurs, musicians, filmmakers, designers, inventor, non-profit organization, politician, artists, writers, philanthropists and the crowdfunding platforms themselves. It could be anyone with an idea or concept and need funding to realize their project.
Nowadays, an essential factor of crowdfunding practices consists around creative projects. It is way crowdfunding practice’s origin start form the indie music (Hemer, 2011). This trend is indicated that reward-structured based crowdfunding platforms are suitable for creative projects and continue growing in popularity and population of crowdfunding project (Crowdfunding Industry Report, 2012). Belleflamme et al. (2011) explains the essential part of art, music and film and states that crowdfunding practices are mainly utilized in the entertainment industry.
However, Markowitz (2012) describes that it is essential to aware that crowdfunding practices currently being adopted by other industries as well, such as science related (Microryza), application development (Appbakcr and Appsfunder), non-profit project (Razoo) sports project (sporty funder) and Journalism project (Emphasis). Some project that success getting multimillion-dollar funding from crowdfunder such as Ouya (Android-based console), explains those crowdfunding projects fields become more diverse and enable to invent high-tech ventures.
In project initiator perspective, it is important to identify factors that attract suppor...

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...nning about starting project through crowdfunding.
Leonhardt 2012 Success in crowdfunding will have direct impact on the profile of the project initiator and boost their reputation
Tilbury and Ryan 2012 Whether the crowdfunding project success or fail, it gives a realistic inexpensive learning experience about entrepreneurship for project initiator.
Fox 2012 Anybody can gain experience on how to create plan and execute a new business or idea from crowdfunding.
Isenberg 2012 Main disadvantage of crowdfunding for project initiator that it might not work and others or competitor can copy the idea or concept.
Ley and Weaven 2011 Although the project successful, the project initiator still to need to protect from idea theft and apply IP protection.
Rubin 2012 The threat of commercial research and development of other company will become more serious due to crowdfunding.

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