Comparing Two Print Adverts that Advertise Similar Products
The first advert advertises the product ‘Witch Stick’. This is a
natural witch hazel product that comes in a stick form to dab on spots
and problem skin. The product will be bought by people from the age of
13 upwards. Both men and women of all ages, except perhaps the elderly
and young children, suffer from spots at some time, so potentially the
target audience for this product is very wide. However, the use of a
young woman in the advert is probably intended to appeal to teenagers
and young women who spend both time and money on looking after their
skin. The advert shows a young woman’s head and shoulders photographed
with her hair scraped back, without clothes, make-up or accessories.
Her face is divided and shaded dark and light to represent before and
after use of the product. The slogan ‘beats spots with a stick’ is a
pun, play on words. It is hinting at the saying to beat with a stick
but is also referring to beating spots or making them go by using the
witch stick.
The product is called witch stick because it contains natural witch
hazel and comes in a stick form. This is an effective advert and will
convince people to buy it for a number of reasons. The way the advert
is split in half is an eye-catching image and will draw the readers in
to learn more about the product. The suggestion of ‘before and after’
is a very popular idea especially when improvements can be clearly
seen. The woman is beautiful and one part of her face is smooth and
totally free from spots, people seeing this may want the same
complexion and will buy the stick to get it.
I would buy this product because it is easy to apply as it is in a
stick and would be less messy than cream. Also the advert tells me
that it is a natural product.
The other advert I am exploring is Comfort Refresh.
The author uses the simple declarative sentence “Boots brushed and scraped on the door mat” (pg.4), to portray aggression and to create the
-Golding writes that, “The desire to squeeze and hurt was over-mastering,” emphasizing how savage the boys have bec...
Consumers are bombarded with advertisements every single day. On almost all forms of media, companies use advertisements to convince consumers to purchase their product. A large medium for advertisements are magazines. Most of the advertisements in Parents magazine appeal to parents because that is the target audience of the magazine. A cat food advertisement would appeal to a lot of parents because many families have cats. Sheba and Fancy Feast both had advertisements in the magazine, but one of the advertisements is clearly more effective. The Fancy Feast advertisement is more effective than the Sheba advertisement because of product placement, color, and model placement.
“Seems like times is changed,” he said sarcastically. “Time was when a man said what we’d do. Seems like women is telling’ now. Seems like it’s purty near time to get out a stick,” Ma Joad replied. “Times when they’s food an’ a place to set, then maybe you can use your stick an’ keep your skin whole.
the cliché to be in reference toward one’s physical aggression or anger. Finally, prior to reading the novel I believed that the novel was am indication to the times and the medical maladies that were present at the time that Stevenson wrote it.
"The hand that held my wrist/was battered on one knuckle;/ At every step you missed/ My right ear scraped a buckle"(Roethke 668). The speaker's father's hand being "battered on one knuckle" is indicative of a man who works hard with his hands.... ... middle of paper ... ...
“It’s stuck. Something holding it. How the piano gonna be stuck? We just moved it”(83). When they began to try and move the piano it would not budge.
Comparing Advertisements For this comparison, I have chosen to compare two car adverts. The first The advert I chose was from the car magazine "Autocar" and this is an. advert for a Chrysler PT Cruiser. The second advert I chose was from the "Sunday Times" and this is for a Fiat Ulysse.
An analysis of the signs and symbols used in Patek Philippe Geneve's "Begin your own tradition" advert.
Television commercials are television programming produced by any organisation to provide message in the market about their product or services. It is one of the most popular methods to attract customer and provide them information about their products or services.
This paper will analyze an ATT commercial according to audience, purpose, context, ethics, and stance. The focus will emphasize the audience which the aid is trying to reach and how they do so.
...narrator then "buried the axe in [his wife's] brain" our deepest fear come true (23). The walls of the home, that normally represent happiness, reverse and become horrifying. The repetitious abuse breaks the wife, ever so silently, and she loses a piece of herself each time. Every cycle of abuse takes the wife lower and lower into the cellar, until one day, there is nothing left of her. Down she goes, until she is physically, emotionally, and spiritually annihilated.
Images are a powerful force in advertising as they are the ones that promote different perceptions and attitudes towards products. They are also the ones that create stereotypes. They are very manipulative, for they will never focus on the negative things that are associated with their products, only the positive ones. Advertisements are ambitious which gives them power, and engage customers for their approval.
A Comparison of Two Advertisements Introduction Advertising and media are part of everybody’s everyday life, with or without them realizing. Each day we see adverts on the television showing us new lifestyles that look glamorous, we hear adverts on the radio, we see slogans emblazoned on people’s clothes, on the side of buses, on billboards, everywhere!! Big companies know that they need to make their product appeal to as many ‘niche markets’ as possible and they do this by ‘audience segmentation’. This is when companies make an advert so that it would appeal to one type of person, and then another advert for the same product but for a different type of person. Although it is hard to know exactly when there target audience will be watching, companies will spend lots of money researching.
the passage, the message the author puts out there is probably because he or she did not know the definition to one or more of the terms used in the short story.