Case Study Of Bryan Loo, The CEO Of Chatime Malaysia

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Biodata Bryan Loo, the CEO of Chatime Malaysia was born and raised in Perlis, Kedah, Malaysia with this family under an air-conditioning business that operated out of a shop lot. When he was young, his hobby is drawing comic books that had led to his first business venture. He sold the books he made for RM0.50 to his friends that are interested in reading his comics. One thing Bryan didn’t like doing and wasn't good at was studying. He ended up with less impressive grades after he graduated from secondary school and his pre-university year. Grades that he had that were so umimpressive causes him to be unable to get into Sunway Monash. Fortunately, Bryan Loo earned a degree in biotech from Monash University in Melbourne, Australia which he said this university was easier to get into as it needs lesser …show more content…

AirAsia's flight will be the first and only flight that serves bubble tea on board. Bryan's passion for his own business keep increasing till the point that he thinks that the number of Chatime outlets in Malaysia should be increased even when he had already successfully opened 110 outlets of Chatime all over Malaysia. Thus, he exposes that his plan is to develop Chatime's scope as big as some populous fast food that obtain hundreds of outlets nationwide such as McDonald’s and KFC. During the first month of Chatime's opening, they manage to sell out 100 cups per day. They assemble losses as high as RM10,000 when they obtain identical sales result in the following month. On the third month, Chatime retain by breaking even their loss last two month when they manage to achieve sales of 400 cups per day monthly. The following three months from then, Chatime bubble tea gain reputation from the community and their market in Malaysia ascend. Later on after they manage to open their second outlet, they achieved sales as many as to be able to sell 1,000 cups per day in a

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