Carrefour’s Foreign Direct Investment

2356 Words5 Pages

Contents

Carrefour- Spot market in foreign exchange: 3

Carrefour- International money market utilization strategy: 5

Carrefour International bond market to finance the establishment of new outlets in foreign markets: 6

Reason for a retail business to use international financial market: 8

More gain and cheaper borrowing cost: 8

Facilitate international business operation: 9

Risk diversification: 9

Methods used by a retail business to invest internationally: 10

Foreign direct investment: 10

Franchising: 10

Joint venture 11

Manufacture abroad: 11

Conclusion: 12

References: 12

Carrefour- Spot market in foreign exchange:

Carrefour is a French based global retailer, which first established its branch in UAE in 1995. It was a joint venture with Majid al Futtaim. The company comprises of both hyper markets and super markets. Beside the challenging economic situation, Carrefour had experienced a steady growth and is expected to expand their outlets in more locations and territories.

Carrefour’s strength mainly lies in the way it negotiates with its suppliers all over the world. The main reason why suppliers are motivated and happy to work with Carrefour is the bulk sales quantity the stores offer to manufacturers (Walker, 1994). Most of the suppliers believe that bulk sales volume of order from Carrefour would offer the retailers more benefit when compared to many orders from the other stores.

Carrefour needs to buy goods from different parts of the world. This shows the retail store needs to handle different currencies when it sells or buys products from different parts of the world. When there is a slight variation in the everyday currency rate, there are high chances to impact the cost of capital for Carref...

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Moran, T. (2005). How does FDI affect host country development? Using industry case studies to make reliable generalizations. Does foreign direct investment promote development, pp.281--313.

Mourdoukoutas, P. (2013). 5 Things That Make A Franchise Successful. [online] Forbes. Available at: http://www.forbes.com/sites/panosmourdoukoutas/2013/10/04/5-things-that-make-a-franchise-successful/ [Accessed 22 May. 2014].

Walker, M. (1994). Supplier-retailer collaboration in European grocery distribution. Logistics Information Management, 7(6), pp.23--27.

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