Presenting to Win is a book that details the steps on how to become a great presenter. The book written by Jerry Weissman covers multiple aspects of a presentation, from adapting to your audience all the way to making the numbers sing. The text hopes to help readers create a PowerPoint presentation that is informative as much as it is persuasive. The object is to coach someone into persuading even the hardest audiences with a presentation. Jerry Weissman is known as the world’s best corporate presentations coach. Weissman is the founder of Power Presentations, Ltd., and he works with clients such as Yahoo!, Intel, Cisco Systems, Dolby Laboratories, and Microsoft on their presentation skills. Presenting to Win focuses on the content of a presentation, …show more content…
Ultimately, in a presentation an audience is the decision maker. If you cannot persuade the audience to move from Point A to Point B, then you are unsuccessful in your presentation. For a person to know his or her audience, he or she would have to find out how to bring the audience into equal focus with him or her. A person has to view his or her presentation, business, story, etc. from the eyes of the audience. Presentations should focus on what this can do for the audience, what are the benefits for the audience, is his or her message clear, and is it straight to the point. Understand who the audience is, and know what he or she is expecting from the presenter. When presenting there are seven opening gambits that can capture the attention of the audience immediately. The seven opening gambits are: “question, factoid, retrospective/prospective, anecdote, quotation, aphorism, and analogy” (p.70). Using a question to start a presentation involves the audience, and allows the audience to find out how the presentation applies to them. A factoid is a statistic or a fact that will connect with the audience. A lot of the time a factoid is a striking statistic or fact that will cause the audience to connect with the presentation. Next is retrospective/prospective, which is basically “that was then; this is now” (p.72). This gambit brings the audience in one direction, and then draws them to another direction. The fourth …show more content…
The first two ideas are flow structures and the role of graphics. The first one is flow structures. There are sixteen different flow structures listed in the book. The flow structures are: modular, chronological, physical, spatial, problem/solution, issues/actions, opportunity/leverage, form/function, features/benefits, case study, argument/fallacy, compare/contrast, matrix, parallel tracks, rhetorical question, and numerical. The books states." you can use these Flow Structures to group your clusters in a logical progression, making it easy for your audience to follow your presentation and easy for you to construct your presentation" (p.43). A few flow structures that I think are important are: chronological, problem/solution, features/benefits, and matrix. Chronological uses organized clusters of ides that follow a timeline, problem/solution organizes a presentation around a problem and the solution provided, features/benefits organizes a presentation around product features and the benefits the features provide, and finally the matrix method uses a two-by-two diagram to organize a complex set of concepts into a simplified form. Flow structures work for all types of situations a presenter might find him or herself in during a presentation. The next important idea discussed in the book is the role of graphics. Graphics provide a visual aid in a presentation that helps
For example, at the end of her first point of speaking, a personal anecdote, Ramsey asks the audience “When did I stop doing this? When is it suddenly not okay to love the way that we look?”. Her use of rhetorical questions is important here because it makes each member of the audience think about their own life and how they relate to the subject matter she is talking about. A member of the audience who relates to what she is talking about is more likely to find her argument convincing, rather than someone who cannot relate to what she is speaking about at all. Through the use of rhetorical questions, or style, in this case, Ramsey crafts a convincing argument by placing a rhetorical question at the end of each of her points of speaking.
Amy Tan and Sandra Cisneros are both excellent writers. Their stories are really interesting and entertaining, especially for college students and for individuals who are just looking for something to read. After reading several papers to do this paper on, I chose two that really spoke to me and were definitely worth the read. These two stories are Amy Tan’s “Rules of The Game”’ and Sandra Cisneros, “Only Daughter”. I choose to analyze these two stories in their socio-economic setting in terms of the notions of success, and compare and contrast how the main characters deal with these conflicts in their lives. Through comparing and contrasting Tan’s “Rules of The Game” and Cisneros’ “Only Daughter”, it is evident that their
What is the way to persuade an audience? By persuading an audience, one should know how to use rhetorical strategies. Therefore, rhetoric is a technique in what everyone uses, without noticing, but it’s described as an art that let’s us deliver messages and try to communicate effectively with the audience in order to persuade them. A video, called “3 Ways to Speak English”, where a young woman presents her poem in being “Trilingual orator” giving her reasons and the definition of being articulate. Not only she speaks about it,but delivers a message to her audience to be articulate.
Professor Paul Cobb’s The Race for Paradise is a very unique portrayal of history—it appeals to academic specialists and casual readers with detail and original sources with numerous endnotes that contain references with comments that are fit for anyone wanting to broaden their knowledge on some of the aspects that this book touches upon. All the while constructing an engaging and a rather interesting narrative story that informs the reader how Muslim societies saw, reacted to, and adapted to the European crusades. His story is very broad and covers many key points in Islamic history, beginning with Muslim-Christian conflicts well before the, what is known to be, first crusade around 1095-1101. On page six of The Race for Paradise, Cobb states
The speech delivered by Dr. Randy Pausch is a powerful and influential public speaking, including various communication components that we should pay attention to and learn when we present our speeches. This lecture is divided into three parts: My childhood dreams, enabling the dreams of others and lessons learned. Dr. Randy Pausch told his audience what he believed and valued with his proper body languages, effective and efficient delivery and interesting and attractive visual aids. From this speech, it can be told that the speaker’s strengths and effectiveness from the lecture, which can reflect my problems as a communicator and a public speaker
Silver Linings Playbooks tells the story of Pat Solitano Jr. (played by Bradley Cooper), a high school teacher diagnosed with bipolar disorder who is trying to get his life back together. The movie opens as Pat is released from a psychiatric hospital after eight months of treatment and moves back in with his parents. He is determined to get back together with his wife, Nikki, despite all the signs that say she does not want to be with him - such as the restraining order she filed against him. Pat meets recently widowed Tiffany Maxwell (played by Jennifer Lawrence), who is suffering from depression and overcoming a sex addiction that ensued from the death of her husband. Tiffany offers to help deliver Pat’s letters to Nikki if he enters a dance competition with her. As the movie goes on, Pat and Tiffany’s relationship progresses and they learn to cope with their issues.
Every kid on the football field has a trophy. Even the kids who are on the losing team. Kids’ and parents’ faces are bright with smiles, and laughter echoes throughout the field. Kids are showing off their miny trophies, each with a bronze football on them. No one is paying attention to the two feet tall, gold, first place trophy that is in the winning team’s coach’s hand. Everybody is focused on the miniature trophies. Why are these trophies so special? These are participation trophies. Every kid gets one just for participatcuing in a game. Kids started getting participation trophies in the 20th Century. They got the trophies to feel more confident about themselves. Trophies should not be given to every kid because of narcissism increase,
I decided to compose my book report on Jack Welch’s book, Winning. It relays many of the same themes that our book does. I first came across this book when I was reading an article about Jack Welch and his years at GE, at the bottom they had advertisements for his two books; Jack: Straight from the Gut and Winning. The bright yellow background and Jack’s big smile, on the cover, caught my eye and all of the praise for him and the advance praise for Winning reeled me in. There is praise all over the back portion of the cover, from Tom Brokaw and Bill Gates to Warren Buffett and Rudy Giulliani. My expectations of the book were quite high because of all the kind words on the back, but Jack Welch never let me down, this book should be a required read for any Business grad.
In "The Rules of the Game," a short story about a young Chinese-American girl, Waverly Jong, embarks journey to become a chess master. Waverly's mother believes she is a key component during this journey. Even though the mother actually has no true role in Waverly's adventure, she continues to believe it is her as the one who is succeeding. This belief is a necessity for Waverly's mother because she has nothing for herself. Waverly's mother has to live through her daughter because of her own lack of success.
What are graphic organizers? Graphic organizers are maps or charts that essentially reveal the organization of concepts and relationships of concepts in a straightforward manner. They help to make information more precise by cutting out a lot of the small details to allow focus on key points. This helps to lower the cognitive load on ELLs allowing them to process less heavy amounts of information all at...
statistics, market trends, and gaining confidence and experience in presenting to class mates and clients.
At the start of this module, I had no idea what to expect. When I heard the term “Marketing”, only one thing came to my mind: presentations. When I used to be in school, I remembered vaguely that my presentation skills weren’t exactly even close to Suze Orman, who is considered to be America’s most motivational speaker. In fact, they were so bad, I wasn’t sure of doing this course in the beginning. But then it wasn’t like I had a choice. I had opted for BA Hons. Business Management and the course came along with a module named Marketing.
McLean, S (2010). Developing business presentations. In Business Communication for Success (pp. 371-414). Retrieved from
I have also learned about different types of audiences and speeches including persuasive, informative, entertaining and delivering special occasion speeches. It came to my attention that whenever I was making these presentations or speeches, I needed to do so with confidence, consistence and practice before the actual presentation and completely eliminate the element of panic. It was also clear that capturing the attention of the audience and engaging them in the whole process, it was necessary to have a very strong introduction and also try and use visuals to deliver the message. It was therefore vital to respect each person’s diversity and cultural values (Lucas, 2011).
Before starting the presentation make copies of the material to be presented and distribute them to the audience. If you are part of a conference or program with many presenters make sure your presentation fits with the broader goals. Who is your audience? What do you want to present (content)? Why do you want to present (purpose)? As far as possible never read a presentation or memorize it. Your presentation will lose flexibility and communication will suffer. Practice your speech before presentation until y...