Companies should not be blocking social media on employees' computers and phones. Social media is too important for companies to block as it is imperative for employees to have for several reasons. Whether that may include being able to network with other employees, or simply being to interact with customers, companies cannot afford to block social media. Conversely, companies need to make sure they properly train employees on how to use social media effectively or else it can negatively impact the company. Social media is necessary for every company in today's age, but many executives still believe that blocking social media is important to reducing the risk of lower productivity. In fact, 54% of companies in the United States block social …show more content…
74% of customers rely on social media to help them with potential purchases (Chignell, 2016). This stat alone shows how critical it is for companies to interact with customers online or they risk losing that customer to a competitor. Wendy's does a great job of interacting with customers as 95% of their tweets are in response to customer questions (Cipriani, 2017). By answering questions directly with customers over Twitter, it not only helps build relationships with customers, but it also helps market the Wendy's brand. Additionally, 53% of customers use social media to recommended products and companies to their followers (Chignell, 2016). Consumers today rely on the use of social media to provide them with relevant knowledge needed to make a purchase, and companies need to be aware of this before deciding to block social media at …show more content…
67% of employees use social media at work for personal use rather than business use. Moreover, 80% of employees misuse confidential information on social media which puts the company at risk (The Top Reasons Companies Block Social Media at Work, 2016). Back in January of 2018, a leaked Snap Inc. memo stated that employees would be immediately fired, with potential jail time, if they were found guilty of intentionally leaking confidential information (Friedman, 2018). This illustrates that companies are still nervous that employees will release confidential information that could put the company at harm. Due to this, companies still feel that blocking social media at work is a way to help reduce the risk of privacy
Social media is a key tool that has changed both our everyday lives and the way we do business. In the modern world, almost everyone who has a smart phone – and most of those who have computers - also hold accounts on a social media company. Currently, In N Out Burger and Shake Shack, two of America’s most buzz-worthy restaurants, are exhibiting great success at using the social media world to promote their businesses. Both companies have established a presence on many of the most popular social media outlets, including Facebook, Twitter, and Instagram. Each of these burger-focused restaurants, however, has demonstrated a very different approach to their social media.
Is the use of social media in the workplace counter-productive? Of course it is and here’s why. Reason #1, you can’t be focusing on your work if your nose is in your phone. Reason #2, there are better things you could be doing with that time and your employers aren’t paying you to sit around on your phone, they are paying you to work, to make their business more productive and efficient.
Companies have determined what an employee does while at work or away from work on social media can greatly affect the company’s image. For example, the National Football League (NFL) has a code of conduct policy that holds employees of a team and organization accountable for the employee’s comments on social media. An employee, on their own time, is no longer a private entity, acting on their own accord without consequences from their employer. This new approach to managing a company’s image or message dictates how a company monitors and responds to acts, whether they are behavior, speech or actions they find inappropriate.
Brice,Fifer,S & Naron,G(2012)Social Media in the Workplace.The NLRB Speaks:Intellectual Property & Technology law Journal ,24(10),13-17)
Social media has immensely evolved in how many companies and employers do business in recent years. It has helped many companies grow and expand by usage of social media by mass and instant communication and advertising through this technology. Like anything, there is a side effect. The social media "downfall” is the subject of employees bashing their employer's reputation in regards of employee’s communication via social media about their employers. With such controversy, the National Labor Relations Board (NLRB) has had to step in to distinguish what is considered lawful of unlawful termination due to these actions by employees and their employers. The question to ask if such an issue should arise is to determine if it is concerted activity or not. This will help the NLRB determine if proper disciplinary procedures have been taken.
It is important for employees to know how to social network in order to allow companies to connect with each other. Social media can be beneficial for healthcare providers because it builds communities among other healthcare employers with employees, staff, patients and programs as they can discuss strategies and can also be a good tool for marketing. Risks from using social media include issues in terms of privacy if not used correctly. Patient information cannot be posted and must be withheld in a proper manner. Employers run the risk of having their company be seen poorly. In order for the benefits of social media to outweigh the risks, companies should take certain steps. They must first assemble a strong team of people and must discuss the use of social media in terms of different perspectives. They must set regulations and limitations such as limited use of the internet at work. They must create a policy that is adaptable to the current generation as well as future generations and must train all employees to be aware of this policy that will help health care providers as well as employees and patients.
A lot of people can say that the fifty two percent of companies that now monitor employees is unfair and inappropriate. But that is not always the case, because if the employee was not okay with it, then the company was not allowed to be monitoring the worker. Others think that it is completely okay and responsible of the company to do so. Making sure that their workers are not making the company itself look bad because of their reputation on social media. I can really argue both sides.
A person’s right to privacy is being challenged with the high use of social media such as Facebook and Twitter. What used to be considered part of your personal life is not so personal anymore. When one chooses to share details about ones-self to their friends via a social media, they are not always thinking about the “other” people. The other people could be ones current boss or future employer. Other people could be a school official, your baseball coach, your friends’ mother; you name it the list goes on and on. Recently, a few employers or perspective employers have requested Facebook and other social network log-in information. It is probably a violation of equal employment laws, and there are two senators investigating the practice of requiring job applicants and employees to provide their social network log-in information as a condition of employment.
If you asked 10 followers on Twitter if they prefer Coke or Pepsi, 9 out 10 would probably say Coke. This paper will explore the concepts of social media presence for The Coca-Cola Company. Why do people drink Coke? Why is Coke so popular? Questions such as these will be answered throughout this strategy recommendation project.
Among the billions of social media users, there is a percentage dedicated to businesses who use social media as part of their marketing strategy. The sheer number of people who use services like Facebook and Instagram on a daily
Since the introduction of internet in the 1990’s, its importance worldwide has always grown tremendously. From the first email send to the domination of Facebook and other social media websites, it has changed the way people communicate. The use of social media is increasingly becoming the preferred way people share their daily activities, ideas and knowledge and that is why it’s the most talked about and used platform. Many companies are encouraging their employees to use various social media platforms and engage online for office productivity, posting opinions and presenting their thoughts. Corporations realize that Social Media tools such as blogs, forums, podcasts and social networking websites makes internal communications faster, more convenient and effective. Social media is a low-cost, high-impact tool that can also complement and reinforce your existing communications efforts. It gives a new dimension to internal communications in many ways: building relationship with employees, leads to diverse thinking and innovation, and reduce costs and Increase Productivity. Social media has impacted positively in the business world, but its downside has impacted teens in high school, with issues such as cyber bullying, and people using Facebook and twitter to get over their boredom and research proving that the more they use social networking websites the more envious they feel.
Many believe that social media is essential for being employed for a high paying job, such as a lawyer or doctor, but it’s very far from that.
Platforms such as Facebook and Twitter allow users to access company information, photos and employees as well as ask questions and express personal experiences with the company. It also allows potential employees to understand the vibe of the organization and gain a deeper and more personal understanding than a website. However, with social media, it is important to not ove...
..., which can result in decreased productivity. An employee may be spending more time viewing their friends’ posts and pictures, rather than focusing on their job. Social media can be addicting to some people. This should be monitored by all business owners. Employees can attend a party with people taking pictures, and then the pictures can be misconstrued or distorted. Online reputational concerns can be critical for businesses along with their employees. It can result in loss of employment, loss of economics, and unforgivable social humiliations. Businesses are at another disadvantage while using social media because followers can post negative comments on the business’s Twitter, Facebook, and Instagram site. Also, a hacker can retrieve the company’s page and post false information. A business or organization’s reputation will suffer from these actions. (Oravec 97)
In 2016, the value of Internet retailing improved to 84% (Euromonitor International, 2016). Thus, online marketing became vital to businesses to promote their products. In respond to that, market players continuously promote their products through social media such as Facebook and Instagram. Businesses improve their customer relationship management as these platforms provide a swift and convenient 2-way interaction (Euromonitor International,