Best Eco Friendly Hotel Case Study

1722 Words4 Pages
bulb-icon

Recommended: Introduction to environmental ethics

Introduction:

Since the 1900s, Corporate Social Responsibility (CSR) has been a developing trend in the hospitality industry and until today is one of the pillars in many of the corporations’ public relations tool.

There are three kinds of sustainability: social, economic and environmental. Through sustainability they have observed the positive impact it has had on the company’s brand image, allowing them to decrease their operating cost, enhance competitive advantage, reduce waste and attract investors and employees.

This has become a developing trend mainly due to the growing concern about the shortage of our vital natural resources and also because people have started to put importance on ethical practices in corporate organizations. …show more content…

Their efforts have been rewarded with ITC Maurya being named ‘Best Eco Friendly Hotel’ in the National Tourism Awards.
ITC Maurya, Delhi has been awarded the ‘Best Eco Friendly Hotel’ at the prestigious National Tourism Awards, hosted by India’s Ministry of Tourism earlier this year. The award recognises ITC Maurya’s outstanding contribution and ongoing commitment to the environment. The hotel received the accolade from the Indian Minister of State for Human Resource Development, Shashi Tharoor, at a ceremony held in New Delhi.
Innovation and cutting edge technology combined with an emphasis on responsible luxury have enabled ITC Maurya to create new benchmarks in energy, water efficiency, solid waste recycling and carbon reduction, making it the largest hotel in the world to be certified LEED® Platinum, (in the Existing Building category), the highest certification awarded by the U.S. Green Building Council.
ITC Maurya was awarded for being a leader in eco practices in India, thanks to the property’s history of implementing sustainable initiatives for over two decades. These include using the largest and first on-site Paraboloid solar concentrators, a first for the global hospitality

Show More
Related

  • T.J. Maxx CSR

    1886 Words  | 4 Pages

    Corporate Social Responsibility (CSR) is the way a corporation achieves a balance between its economic, social, and environmental responsibilities in its operations so as to address shareholder and other stakeholder expectations. In general, when firms hold this wider encouraging role on the public by being engaged with stakeholders, a variety of profit can be produced for both company and the stakeholders. A key inclination is the combination of Corporate Social Responsibility (CSR) into the organization strategy, culture, mission and communications. By incorporating corporate citizenship into the company it is no longer an additional “nice thing to do” or something made to obey laws or regulations. Instead, corporate responsibility has become something business leaders and workforce want to engage in, frequently because executives who believe in the long-term see business profit. The four types of social responsibilities a...

    Read More

  • Portman Hotel Case Study Essay

    1331 Words  | 3 Pages

    The Portman hotel is one of the luxury hotels in the hotel industry. The size of the hotel is relatively small; it has only 348 rooms and 21 floors. The objective of this hotel is to bring Asian hospitality to the US. This hotel is different from other hotel because it offers the services of personal valet and also it had “ no rules for the guests”.

    Read More

  • General Electric's Corporate Social Responsability

    1774 Words  | 4 Pages

    According to Mike Peng, Corporate Social Responsibility (CSR) is the consideration and response to issues beyond the narrow economic, technical, and legal requirements of the firm to accomplish social benefits along with traditional economic gains the firm seeks. CSR is a way in which a company seeks to achieve a balance between profit, environmental concerns and social imperatives. This is known as the ‘Triple-Botto...

    Read More

  • Global Leader of Hospitality: Hilton Hotels and Resorts

    1944 Words  | 4 Pages

    The most prestigious name in the industry, Hilton Hotels & Resorts stands as the stylish, enthusiastic and global leader of hospitality. With over 92 years of experience, Hilton continues to be synonymous with hotel because of innovative approach to products, facilities and service. They help make traveling easier with smart design, innovative restaurant concepts, authentic hospitality and assurance to the global community.

    Read More

  • Environmental Sustainability Case Study

    1221 Words  | 3 Pages

    Recent years, government have been focusing on the importance of innovative ideas towards a greener future as there is an increase attention towards environmental consciousness among social groups working towards sustainability of the environment. Funding and incentive scheme has been setup by the government authorities to help various companies to work towards a clean and green city that could help with future economic growth in Singapore. A total of 35 government funding

    Read More

  • Pride Has No Filters

    1027 Words  | 3 Pages

    We contacted the best of hotels

    Read More

  • SWOT Analysis of the Hospitality Industry in India

    707 Words  | 2 Pages

    Helped With unique efforts by government and all other stakeholders, including hotel owners, resort managers, tour and travel operators and employees who work in the sector, Indian hospitality industry has gained a level of acceptance world over. It has yet to go miles for recognition as a world leader of hospitality.

    Read More

  • The Triple Bottom Line

    701 Words  | 2 Pages

    The reason the company did this in Europe was because it was a requirement, the company got bad publicity for this decision and ended up offering this service to customers in the United States. Measuring sustainability can be difficult for business, and even more difficult for small business like a bed and breakfast. The hotel industry does have a Hotel Carbon Measurement Index (HCMI) where thousands of hotels record their carbon footprint of hotel stays and meetings. The HCMI is used to help customers understand a hotel’s carbon footprint, as well as help the hotel reach their own carbon footprint goals. Another tool that is used by Hilton is called LightStay, which is to track their efficiency projects. LightStay also has a Face-book feature for hotel owners where you can become a part of a social media platform and measure yourself against others in the industry and share ideas (Gunther, M. July 12, 2012). Colorado Springs Historic Mansion will definitely try to implement the HCMI and LightStay into the business to understand what others in the industry are doing and for comparison. Colorado Springs Historic Mansion is a lot smaller than a hotel so it may be difficult to use as a tool for measurement. Colorado Springs Historic Mansion will also measure its

    Read More

  • Analysis of Hilton Hotels

    870 Words  | 2 Pages

    The Hotel industry has become very important in the past years due to immense traveling and growth of international business. Hotel industry not only plays an important role in the life of people but as well as the economy of the country. Development and advancement in the Hotel industry have rapidly been taking place and especially since the rapid change in technology, it is very important for hotels to be promptly keeping up to date. When the hotel industry is spoken of, there are many famous hotels but one hotel company that has been outstanding in growth and other aspects of business, like in Leadership, Teamwork (Employee turnover), Motivation (Customer retention and satisfaction, Goals and objectives, (changing the way hotel business has worked), and Change within the company; structurally inside and physically outside, adding elements, like entertainment, gaming, and outdoor activities, is the Hilton Hotel Company.

    Read More

  • Sustainability And Social Sustainability

    1157 Words  | 3 Pages

    Sustainability in the United States and in international business is more than simply adopting sustainable practices, but actually has the potential to help companies gain competitive advantage. Other companies prefer to describe this kind of thing as “corporate responsibility” (dropping the “social” as too narrow), or “corporate citizenship”, or “building a sustainable business”. All this is convoluted code for something simple: companies meaning (or seeming) to be good all in the name for higher profit margins. The social sustainability that companies practice spans everything from volunteering in the local community to looking after employees properly, from helping the poor to saving the planet. With such a fuzzy, wide-ranging subject, many companies find it hard to know what to focus on. So what does a company honestly practicing an environmentally sustainable business model look like, and is it

    Read More

  • Ethics And Social Responsibility

    943 Words  | 2 Pages

    This research paper will try to investigate areas in which companies have struggled to uphold their responsibilities and develop ideas on how management can successfully implement a more effective model of social responsibility and ethical code. Social Responsibility has become an important part of any business. Almost every business or corporation has

    Read More

  • Green Buildings/Green Architecture

    2880 Words  | 6 Pages

    This is a Green Building Rating System that accelerates and encourages worldwide adoption of green buildings in addition to...

    Read More

  • Ethics And Values In Business Sustainability

    649 Words  | 2 Pages

    Business sustainability consists of three components, these are: social, economic and environmental. The business has to consider these three components as the business must make a maximized profit (economic) but must not in any way damage the environment in the long term (environmental). The business must also take care of social issue and people and communities as they are support the business.

    Read More

  • AJ Hackett Case Study Case

    1733 Words  | 4 Pages

    Reliability- The Hotel is open 24 hours which is great for customers as they will be able to always rely on someone being able to help them, the staff were also groomed well which would make customers be able to put trust in them.

    Read More

  • Reflection Of A Look At The Hotel Industry

    1042 Words  | 3 Pages

    The Hotel industry has become very important in the past years due to immense traveling and growth of international business. The Hotel industry not only plays an important role in the life of people but as well as the economy of the country. I spent an hour of my day relaxing in the lobby at the Fontainebleau resort in Miami, while on vacation with my family visiting from out of state. It was my first time staying at the resort so I was eager to check it out, after seeing such great reviews on Yelp and hearing great things from friends who have been there in the past. The employees working at the resort were very welcoming, professional and willing to go above and beyond to help their guests. The check-in process was very quick due to having

    Read More

More about Best Eco Friendly Hotel Case Study

Open Document