Assignment 1: The Black Female Body By Moya Lloyd

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Critical Studies
Assignment 1:
The Black Female Body
Matthew De Decker
16013069

In this essay I will critically unpack the social construction and related group and self-perception of the black female body in the context of our current global society. I will do this by first talking about the theoretical framework of Moya Lloyd’s article called “Performativity, Parody and Politics” and talk about what gender is all about, then I will move on to Susie Orbach theory and talk about the messages she has written in her books on how we are bombarded by the Western ideals and how this affects the appearance of the black female body. I will discuss several media examples of how black women in the media …show more content…

When women are exposed to these insane mainstream beauty standards which are communicated everywhere, the images seen will most likely have an implication on a women’s ideas of their beauty, attractiveness, self-esteem and identity (Walker, 2014). If they don't look like the women they see on the media they consider themselves as ugly. This is especially with regard to black women, as they are vulnerable to these beauty ideals based on a white women’s physical features because of the fact that these European beauty standers are emphasising lighter skin tone and straighter hair that exclude black women and is basically impossible or very hard to obtain these features. These beauty standers can have very damaging effects to black women in the form of self-hatred and this is especially common with women with darker skin. (Bryant. 2013). These beauty standers have such an effect on the media that even when black women are featured in a magazine, they are edited to take on Eurocentric features.(Walker, 2017) Many famous black women are featured on magazine covers and one can almost tell immediately that the models have been staged and edited to take on Eurocentric features. This can be seen in (EXAMPLE A) where it shows Kerry Washington featured on two different magazine covers. You can see that there is a huge difference with regards to her skin colour. On the cover of the magazine “The InStyle Weddings’’ Kerry appears to look a lot lighter than she does on the cover of “InStyle” magazine. Kerry also takes on the Straight hair look (Slimcelebrity.com, 2017). Another example of this can be seen in (EXAMPLE B) where it shows Lupita Nyongo on the cover of two different magazines and there is a huge difference in skin tone. This a very sad example about how

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