Asian Paints Case Study

786 Words2 Pages

Demand forecasting Indian market demand for paint is mainly governed by festivals that is the demand is seasonal based. Asian Paints takes advantage of this point and captures the same in its forecasting model. Past data analysis helps Asian Paints in their forecasting for demand. Accordingly, a relevant manufacturing and distribution plan is designed to meet the demand of the market place. A poor forecast not only leads to lost opportunity in the market place but also imbalanced inventory in the supply chain. Quality policies Asian Panits was the first Indian Paint Manufacturer to be recommended for ISO: TS 16949 was Asian Paints. The first time it was certified with ISO: TS 16949:1999 was in the year 2001 that was later updated to the latest …show more content…

• It shall improve processes to meet changing customer needs and preferences and use them as inputs for improving performance standards of products and services. • It shall strive to achieve Zero Defect as a quality absolute, and operate its quality system accordingly. • It shall schedule work practices in a way to do a job right the first time, every time. • It will be committed for continual improvement in quality of all business processes and track improvements through measurable indicators. Supply chain Asian paints uses state-of-the-art supply chain using latest technologies in its plants and has successfully integrated the same across all branches. The supply chain has complete integration across all departments starting from procurement to production and delivery systems. This has significantly helped in bringing about flexibility in operations, reducing delivery costs and higher standards of customer service and profitability. IT system has also been developed to latest technology standards to help the company in demand forecasting, deriving optimal consumption pattern, warehousing and SKU combinations, reduction in procurement costs, developing long term vendor …show more content…

JDA has helped Asian Paints to reduce finished goods inventory from 56 days to 30 days. It has also helped to achieve 87-90 % service levels for SKU sales at location level and has dramatically improved debt-to-service ratio. Asian Paints incorporated solutions from JDA’s advanced planning solutions to ensure proper sales forecasting, master production planning, raw material planning, distribution planning and shop floor scheduling. The dynamic master planning system enables Asian Paints to optimize the kinds and size of inventory it holds, and to deal more effectively and efficiently with variations in the volatile paints markets. A better materials planning system allows the company to develop newer complex paint formulas, and to select the best vendor and manufacturing method for any given situation. The different business solutions that Asian Paints has adopted are JDA order promiser, JDA demand, JDA factory planner, JDA supply chain planner and JDA enterprise

More about Asian Paints Case Study

Open Document