Analyse the case study with reference to Michael Porter’s Theory

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Analyse the case study with reference to Michael Porter’s Theory

of Competitive Advantage and answer the following question: Does

America have competitive advantage in the textile and garment industry?

Analyse the case study with reference to Michael Porter’s Theory of

Competitive Advantage and answer the following question:

Does America have competitive advantage in the textile and garment

industry?

You answer must include the following elements:

1. A clear outline of Porter’s theory with supporting references.

20%

2. An analysis of the case study with reference to the 4 main

elements of Porter’s Diamond. (N.B. You will not be able to

comment on company structure, as the case study does not include

information on this. You should, however, refer to factor

conditions, demand conditions, firm rivalry and related and

supporting industries.) 40%

3. An analysis of the case study with reference to Porter’s

secondary points of chance and government actions.

20%

4. Your conclusion.

10 %

The remaining 10 % will be for grammar, style, clarity, using the

correct system of referencing (the Harvard System) etc.

Literature:

Michael E. Porter. The Competitive Advantage of Nations.

Does America have competitive advantage in the textile and garment

industry?

For a country to have a competitive advantage, it is necessary to

understand Michael Porter’s Theory of National Competitive Advantage.

Michael Porter introduced a model that allows analysing why some

nations are more competitive than others are, and why some industries

within nations are more competitive than others are, in his book The

Competitive Advantage of Nations. This model of determining factors of

national advantage has become known as Porters Diamond. It suggests

that the national home base of an organization plays an important role

in shaping the extent to which it is likely to achieve advantage on a

global scale. This home base provides basic factors, which support or

hinder organizations from building advantages in global competition.

Porter distinguishes four determinants:

Factor Conditions

The situation in a country regarding production factors, like

skilled labour, infrastructure, etc., which are relevant for

competition in particular industries.

These factors can be grouped into human resources (qualification

level, cost of labour, commitment etc.), material resources (natural

resources, vegetation, space etc.), knowledge resources, capital

resources, and infrastructure. They also include factors like quality

of research on universities, deregulation of labor markets, or

liquidity of national stock markets.

These national factors often provide initial advantages, which are

subsequently built upon. Each country has its own particular set of

factor conditions; hence, in each country will develop those

industries for which the particular set of factor conditions is

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