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The Crazy ones is a short commercial that was produced by Apple in 1997, as a marketing ploy this was to show the world that a creative idea can come from many different people in different ways. Of the 17 iconic figures the three that we chose to speak about are Alfred Hitchcock, Bob Dylan and Muhammad Ali. All of whom have mad there mark globally to the world.
Alfred Hitchcock
Alfred Hitchcock was a film director and actor who directed more than 50 films from the 1920’s until his death in 1980. His most well known works consist of; Psycho, The Birds, Vertigo and etc. He is credited with being responsible for changing the way the world watched movies. At the time movie houses would show a movie in a constant loop and the customer would pay
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It was creative because movies at the time were relatively new and seen as more of a novelty. Little attention was paid to the plots and story lines. It was through Hitchcock’s vision that paved the way for the films and blockbusters of today. This type of creative thinking can often be perceived as going against the establishment or even crazy. Without people willing to take on the establishment and challenge the status quo change may never happen.
Alfred Hitchcock was considered the master of suspense which made him a legend in his chosen profession. He shares some similar characteristics with the other 17 people who are in the Apple commercial. Some of those characteristic are vision, passion, drive and smart. People like Hitchcock see the world just a little bit different than the average person. We believe he was chosen because he was a risk taker. Hitchcock like so many of the individuals in the commercial are not afraid to go against the main stream and they represent the spirit of
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This would help support research in New Zealand to help discipline seeking understand creativity and find creative solutions for global issues. Dylan’s ethical positions, political commitments, views on gender and sexuality, and his complicated and controversial attitudes toward religion. Some of Bob Dylan’s songs are well known threw out the world. His light on music has been a stepping stone for many to follow in the music world as well. But his peace and justice songs have had a life of their own. “Blowin’ in the Wind” and “The Times They Are a-Changing’” in particular will forever be linked to the progressive movements of the 1960s and used to rally people to protest for a better world. In 2006 Bob Dylan helped promote Apple products like iTunes and iPods. Bob did more commercials than Jamie Oliver, Stephen Fry, Moby and all the cats in the world combined. Here, all he had to do was sit on a chair and mime as he endorsed iPods and iTunes, while giving new album Modern Times a plug while he was at
He probably scared many women into giving up on improving their unsatisfying lives just as most propaganda and media at that time did. Hitchcock created a film that portrayed the feelings he observed in society. A work of art often says something about the culture that surrounds it and Hitchcock told women that they needed to stay in their roles if they wanted to lead a good
In Dylan’s Chronicles Volume One, he says, “folk songs are evasive – the truth about life, and life is more or less a lie, but then again that’s exactly the way we want it to be. We wouldn’t be comfortable with it any other way.” He goes on to also confirm the ambiguity of folk music, saying that “[a] folk song has over a thousand faces and you must meet them all if you want to play this stuff. A folk song might vary in meaning and it might not appear the same from one moment to the next. It depends on who’s playing and who’s listening” (71). One of the characteristics that Bob Dylan possesses, and that has helped him be such a successful folk artist, is his ability to recognize this ambiguity. His ears were and still are immune to the literalness of time, and upon hearing something new, he can apply what he does not know to his listening, instead of confining his interpretation to what knowledge he already has. This is the basis for what folk music taught Dylan in some of his most formative years, that “[i]f you told the truth, that was all well and good and if you told the un-truth, well, that’s still well and good” (35). Even old folk legends are unclear in their origin and factuality, such as the widel...
Alfred Hitchcock is known for his masters of works in the film industry. The film he is most famous for is Psycho. Alfred Hitchcock`s Psycho was critically acclaimed not only in the horror genre but within the entire film scene. It encompasses several key themes, which are portrayed through cinematic devices such as camera movement and sound, sound, lighting and costume and set design. The subject of madness becomes increasingly evident as the film progresses, centering on the peculiar character that is Norman Bates.
...ormation of novel to film, sees Hitchcock’s responsibility as auteur. Suggesting Hitchcock as ‘creator’, attributes to Vertigo’s “perfection” (Wood, p.129) as Wood argues. Stylistic features known classically to Alfred Hitchcock movies is also what defines Hitchcock as a classic auteur, his style generates a cinematic effect which mixes effectively with his use of suspense. In returning to Cook’s discussion, she references Andrew Sarris, who argues that the “history of American cinema could be written in terms of its great directors,” (Cook, p. 411) showing the legitimacy of authorship in popular American cinema. Ultimately Cook goes on to address the changes in authorship from the 1950’s until today, featuring developments in authorship within Cinema. Overall, both Cook and Wood presented a balanced discussion on the legitimacy of Alfred Hitchcock’s auteur status.
Alfred Hitchcock’s films not only permanently scar the brains of his viewers but also addict them to his suspense. Hitchcock’s films lure you in like a trap, he tells the audience what the characters don’t know and tortures them with the anticipation of what’s going to happen.
Alfred Hitchcock masters the art of storytelling, framing every shot carefully to help further the plot and develop characters. The techniques of visual storytelling that Hitchcock implements in his films are not just meant to entertain; they all serve specific purposes in building his fictional universes. Hitchcock establishes the personalities of his characters by showing exactly what the characters see and hear as well as their reactions to their surroundings. Along with point-of-view shots, Hitchcock employs montage editing, creating suspense and further allowing characters to be seen as multi-faceted beings.
As a filmmaker, whose individual style and complete control over all elements of production, Alfred Hitchcock implied a great deal in the motion pictures that he made.
Bob Dylan was considered one of the greatest influences on popular culture of all time, and though influential, Bob Dylan’s rise to idol status in popular culture was more brought about by historical factors, his life was affected by many historical events including, The Cuban missile crisis, the Vietnam War, the Kennedy assassination and the civil rights movement, to name a few. His songs became known as protest songs, despite Bob Dylan’s apparent lack of understanding for the meanings the public attached to his writing.
All directors of major motion pictures have specific styles or signatures that they add in their work. Alfred Hitchcock, one of the greatest directors of all time, has a particularly unique style in the way he creates his films. Film analyzers classify his distinctive style as the “Alfred Hitchcock signature”. Hitchcock’s signatures vary from his cameo appearances to his portrayal of a specific character. Two perfect examples of how Hitchcock implements his infamous “signatures” are in the movies, A Shadow of a Doubt and Vertigo. In these movies, numerous examples show how Hitchcock exclusively develops his imagination in his films.
...and changed the horror genre forever. Alfred Hitchcock's use of actor, lighting, sound, scripting and mise-en-scène kept the audience on the edge of their seats and second guessing themselves. Hitchcock's idea of Norman cconnected with the audience and, even today, his character continues to deceive many. From Norman's nervous ticks to his murderous side 'Mother', it was planned flawlessly. Norman Bates was a combination of an author, director and actor, perfectly adapted to screen and perfectly portrayed.
In the article, “Psycho at Fifty: Pure Cinema or Invitation to an Orgy?” by John A. Bertolini, he describes how the images and scenes throughout the whole movie and its more arguable parts are what made the film stick with the imagination of Hitchcock’s audience. He goes on to give an explanation of how Hitchcock is as well one of few directors who is able to mix a little humor to go along with his vicious plot. Bertolini speculates that the audience was thrown off by savagery depicted in this film and more concerned with the emotions that were created by Hitchcock’s movie. He also outlines how much controversy the film created Psycho by stating how it, “reflected the changes at work in the larger society, especially the increasing insiste...
Alfred Hitchcock developed his signature style from his earlier works The Lodger and Blackmail. These films were the framework for his signature films later on. His themes of “an innocent man who is accused of a crime” and “the guilty woman” were first seen in these two films and are repeated throughout Hitchcock’s cinematic history
Hitchcock has characteristics as an auteur that is apparent in most of his films, as well as this one.
Films were a new exciting form of entertainment from their debut in the early 1900’s to today, the film making business hit a growth period in the 1920’s. It was a time when movies came and went quickly and films that had no pretense of being art were made in mass. During this time of rapid change in the film making business, a certain aspiring director began his dream of working with cinema. Eventually, the talented and mysterious director, Alfred Hitchcock, played a huge part in establishing his and others’ masterpieces as an art.
Moving on too Psycho, Hitchcock both produced and directed the movie, so he had “ a great deal of involvement in the actual planning and filming of Phsyco. His originality in this area constibuted greatly to the unique nature of the film” . Hitchcock successfully made the audience feel like they were “right inside the situation instead of leaving the to watch it from outside, from a distance”. As a director he broke the actions into details “ cutting from one to the other, so that each detail is forced in turn on the attention of the audience and reveals its psychological meaning.”