Wait a second!
More handpicked essays just for you.
More handpicked essays just for you.
Coca cola sustainability
Carbon footprint of coca cola company
Coca cola sustainability
Don’t take our word for it - see why 10 million students trust us with their essay needs.
Recommended: Coca cola sustainability
Over the past 40 years there has been a surge of awareness, with regards to environmental issues, as more people are beginning to realize the dangers of air pollution, deforestation and the depletion of the Earth’s natural resources. This monumental shift in attitude has encouraged many individuals to lead more eco-friendly lifestyles and remain mindful of the fact that present day society has a duty to preserve the Earth’s resources for future generations. Undoubtedly, corporations and businesses are catching on to this trend, partly in an effort to comply with federal regulations, but also to fulfill their roles in the environmental movement as they realize the intangible benefits that can be gained. Indra Nooyi, chairman and CEO of PepsiCo, reflects this new attitude in a recent statement where she observed that “big companies in particular should be a force for good in society.”
The Boston Consulting Group (BCG), a global management consulting firm, collaborated with the MIT Sloan Management Review in fall 2009 to launch a global survey of more than 1500 corporate executives and managers about their “perspectives on the intersection of sustainability and business strategy.” Compiled nearly 2 years ago, their findings indicated that many corporations have neglected to boost their sustainability efforts. Although 92% of survey respondents claimed “that their company was addressing sustainability in some way,” more than 70% later admitted that their company had yet to develop a clear-cut strategy for handling the issue. Despite these shortcomings, companies realize that sustainability has and will continue to have an impact on both stockholders and customer views on their reputation. A major corporation’s failure to adhere t...
... middle of paper ...
...equivalent to eliminating almost 30,000 metric tons of carbon dioxide or approximately 60,000 barrels of oil from our PET plastic bottles.”
Moreover, the Coca Cola Company has invested $60 million in research and development to “advance the use of climate-friendly cooler technology.” They are working towards purchasing 50% of all new coolers and vending machines without hydrofluorocarbons (HFCs) by 2012 and “transition all new purchases to 100% HFC-free equipment by 2015.”
As leading corporations do more each year to regulate their practices as it relates to environmental protection, they are setting the standard higher for future companies.
Works Cited
http://www.bcg.com/documents/file29480.pdf
http://businessroundtable.org/uploads/general/2011.05_.11_BRT_Sustainability_Report_.pdf
http://www.thecoca-colacompany.com/ourcompany/pdf/nutrijuice.pdf
Supplying eco-friendly products has been on the Walmart agenda since the early 1990s. After a failed first attempt and much criticism, the company decided to try again. In a speech made in October of 2005, CEO of Walmart, H. Lee Scott Jr., declared Walmart would devise a “business sustainable strategy” to reduce the environmental impact the company had. Walmart could not pull this off alone. If they only focused on the confines of themselves, rather than all that they were involved with, it was estimated that they’d only reduce their impact by about 10%. To reach that goal of 100%, Walmart had to involve stakeholders to make networks which achieve sustainability. These networks proved to be vital in not only Walmart’s goal in minimizing its environmental impact, but recovering their reputation, avoiding criticism, saving money, raising awareness, improving customer satisfaction, and creating incentive for other businesses to work towards sustainability.
With annual revenue of US $19.02 billion, Chevron Corporation is the 16th largest integrated oil and gas energy company in the world. Globally they account for a workforce of approximately 62,000 (Forbes 2011). In 2010, the company produced 2.763 million barrels of oil per day (Chevron 2012). Corporations as large as Chevron owe a great amount of responsibility towards the society and environment above and beyond the economic and legal obligations. The industry is strongly linked to environmental scandals and companies make various efforts to address these issues (Farache and Perks 2010, 235). The following thesis will review the Environmental performance of Chevron in terms of fulfilling social needs within society and stakeholders.
Apple is believed to be one of the companies that are socially responsible in the world but has received criticism from all corners in the world (Aguinis and Glavas 2012, 932-968). The criticism has worked to the advantage of Apple since it has been able to improve in their social responsibility. The paper discusses the environmental and social performance regarding Apple and how it impacts the society and how the operations of the company should be done (Backer 2013, 805-879). Both the areas of achievement and those that need improvement will be highlighted. Moreover, the impacts and implications of the actions of Apple Inc. on stakeholders and society will be
Business today has so many responsibilities. Aside from making a profit, they are forced to take on a different responsibility, one that involves the environment. Even though, they already have many regulations set by the government, they are still being asked to answer to the call of helping out the rest of society take of nature. This essay will discuss the pros and cons of corporate responsibility for the environment through the agent-of-society and agent-of-capital views.
Jared Diamond, in his essay “Will Big Business Save the Earth?”, argues that even though multi-billion dollar corporations generate massive amounts of waste, they are also capable of being forerunners in support of environmentalism. Without a doubt, Diamond makes it very clear to the reader that, originally, he was of the opinion that big corporations were incapable of minimizing their impact on the environment, due to their purely financial drive to accumulate revenue for their investors. But when he became a board member of environmentalist outfits like the World Wildlife Fund and Conservation International, he was given the task to assess the environmental impact of various companies across differing economic sectors. While there were indeed some that made a huge negative impact on the environment, in his research, Diamond noticed that were a sizeable number of companies that excelled greatly in being more cautious in how they affect the environment. Of these companies, he takes note of
Stuart Hart, in a business article, discusses the tough task for companies to make a sustainable global ec...
The social responsibility activities of PepsiCo emphasizes on sustainable agriculture, water use efficiency, alternative sources of energy, packaging, wasting, and recycling. The company is also promoting a healthy lifestyle with product like whole grain snack and vitamin beverage. PepsiCo makes sustainability an innate part of their company culture to improve their business strategy and gain competitive advantage. According to Triple Pundit website, PepsiCo reached two years early its 2015 goal of delivering potable water. The sustainability report shows PepsiCo’s effort to nourish customers with healthy products. By going green, companies like PepsiCo have been able to adapt to the expectation of the toda...
Coca-Cola HBC joint value creation teams’ goal is to help to meet the issues related to sustainability which are essential for customers through awareness campaigns and efficiency programs on environmental benefits (Coca-Cola HBC Corporate Social Responsibility Report
Considering individuals are becoming more health conscious it would be beneficial for Coca Cola to continue producing even more healthy products. Producing healthier drinks could potentially get their products back in schools. Researching into cheaper materials as well as environmentally friendly alternatives to plastic would be another recommendation. The main concern for Coca Cola is water supply. Without water Coca Cola would not be able to stay in business. It is recommended for Coca Cola to reduce the amount of water it uses. They have already begun a goal to improve water use. “Our 2020 goal is aggressive and builds on the 21.4% water efficiency improvement we’ve made since 2004. We expect to increasingly assess not just the quantity of the water used to grow our product ingredients, but the impact of that use as well” (Improving,
Experimentation with the new market for carbonated beverages on the decline coke has done experiments in new flavors and healthier alternatives to try to stay competitive. As well as investing in “Keurig Green Mountain is a K-Cup maker but has a new Keurig Cold that can deliver Coca-Cola through the new system.” (Cooper, 2014)
Contrary to the idea that companies should be able to operate as they please and avoid all regulations that prevent the destruction of the environment, I believe and agree with the group of people on the opposing stance. Just like many others I believe that all companies should not only operate up to regulation standards but also operate in an ethical way. An ethical way to act for these companies is to consider the effects each form of operation has on the environment. I believe that the right course of action will, in the long run only benefit the organization and the environment as a whole.
Important companies like Shell, DuPont, BP have been reorganised to generate profits from this green market of goods and services. In this sense, it may sound altruistic, "the sustainability", the logic of profitability and competition is what will determine the ability of companies of the future to meet the changing needs of consumers. This premise of "sustainability" as a necessary quality to be competitive, falls short, according to Bryan Walsh of Time magazine. In a 2007 article, the expert shows how "sustainable" is helping to drive out competition, given the approach taken by companies to become more efficient, flexible and cutting waste, which helps them provide better products and reduce costs. Companies that refuse to accept that they will face a strict and demanding environment.
On the one side, information about the sustainability of a company is not simple for stakeholders to access directly and they can often do this only with difficulty, and its acquisition can involve very high costs in both time and money. This leads to information asymmetry between the company and its stakeholders (Schaltegger 1997). Situations of asymmetric information tend to create a climate of low credibility which the company has to overcome with specific communication and management activities such as warrants, verifications, labels certified by credible NGOs,
The sustainability of the ecosystems on which the global economy depends must be guaranteed. And the economic partners must be satisfied that the basis of exchange is equitable” (World). This quote demonstrates the complexities of sustainability. Another thing corporations should focus on when trying to be sustainable is their environmental impact.
Now-a-days it is considered that CSR is one of the major concerns of organization’s business ethics. Companies increasingly increase their corporate social responsibility (CSR) and ethical management accepting the positive impact on the bottom line. The vast bulk of Standard & Poor’s 500 companies publish sustainability reports unfolding their program challenges and achievements. These pre-emptive efforts can pr...