Coca Cola
Naresh Chandra (Chairman): Former Ambassador of India to the US during the trying times of Comprehensive Test Ban Treaty, dealing with the Nuclear Tests. Recently, he headed the Government of India committee on Corporate Governance. Other offices held by him include Governor of Gujarat, senior advisor to the Prime Minister. In 1990 he became Cabinet Secretary, the highest post in the Indian Civil Service.
Jus. B. N. Kirpal: Former Chief Justice of India and currently the Chairman of the National Forest Commission, an autonomous body, under the Ministry of Environment and Forests. He has been a judge for over 15 years, starting from the Delhi High Court, and was elevated as the Chief Justice of Gujarat High Court in 1993 before being promoted to be a Judge of the Supreme Court of India. He retired as the Chief Justice of the Supreme Court of India. Known as an environmental judge for his keen judicial activism in the area of Environment and Forestry and regarded as an environment savior.
http://www.coca-colaindia.com/about_us/corporate-governance/default.asp
They are regular whipping boys for politicians who regard Western food products as a threat to Indian heritage, although sceptics suggest that their opposition has more to do with the companies' virtual monopoly of the market than genuinely held feelings of cultural protectionism.
http://news.bbc.co.uk/1/hi/world/south_asia/4789615.stm
CII ICRISAT & Coca-Cola Foundation Collaboration for Backward Areas Development through Strategic Intervention in Watershed Development
The International Crops Research Institute for the Semi-Arid Tropics (ICRISAT), Confederation of Indian Industry (CII) and the Coca-Cola Foundation will collaborate for sustainable and equitable management of Rural Water Resources Infrastructure and other Natural Resources Management (NRM) through "watershed "interventions in Dungarpur district in Rajasthan and Thirunelveli district in Tamil Nadu.
The objective of the collaboration is to improve the livelihood of poor and marginal farmers in the project villages. Further, this is also to evolve a strategy for rapid up scaling in the region such that optimum scales required for translating development interventions in to significant enhancements of land & water use productivity, agri production and rural incomes are achieved. This will be through plugging gaps in soil and water conservation projects, creating water access for poorly endowed families and efficient use of rainwater for improved agricultural practices. The farmers' income will be further enhanced through diversification into high-value water efficient crops.
The collaboration is expected to lead to a Memorandum of Agreement (MoA) between ICRISAT and CII, which will provide a framework for cooperation on NRM and related activities in rainfed areas.
Across the world the work “ok” means the same thing. The next most worldwide term that understood is Coca-Cola. Coca-Cola is a company that is large across the globe. Coca-Cola seems to be the choice beverage in the United States. This research paper will consist of knowing the history of the company and the facts of the industry that helps understand how the company went from being local to global. Every company has a target market and a certain buyers’ market that buys their product. Being a Multinational
proposition according to the needs of each market place by investigating on two real case studies; Starbucks and EuroDisney. Secondly this article discusses in regards to the opening of foreign investments in India and the on how companies compete in the Indian market place with the help of Coke & Pepsi case study and the Fair and Lovely case study. The case studies are analyzed and compared by applying elements of the international marketing task diagram (Cateora et. al, 2012). Case 1 and 2: Starbucks and
environment which is suitable for students of school to hang out with their friends and can get their lunch at McDonalds. Pschographic segmentation- Convenience and lifestyle McDonalds has adopted itself according to convenience and lifestyle of the Indian consumers, as India has huge vegetarian population so McDonalds came up with different and new product line which include items like McVeggie Burger, McAlooTikki Burger. They also made McDonalds as a place to relax and even for entertainment. Behavioural