Business Propsal

Aim:

To produce satisfying films and related products in order to earn an appropriate profit and at least not lose money; and of course earning more out of the less is what we hope for.

Outline of what we will involve

As an overview, we will be involved in the producing/ filming of films with and without other business parties. As a start, we would like to share both the work, costs and gains; and after having enough experience, we would try to manage ourselves.

Product

Product name: Harry Potter and the Deathly Hallows

Details:

This is a film we have produced, based on the novel of the same name, by the well known author J.K. Rowling. We had gain the copy right of the adaptation of the novel first and decided to share responsibilities and profits with another fellow company, the Warner Bros. The film functions the same way as the others, projected on to a screen by an overhead projector. The outline of the story which the film is telling is the same as the novel version,

¡§Harry is waiting in Privet Drive. The Order of Phoenix is coming to escort him safely away without Voldemort and his supporters knowing ¡V if they can. But what will Harry do then? And can he fulfill the momentous and seemingly impossible task that Professor Dumbledore has left him?¡¨

We decided to rate the film PG, parental guidance due to some violent and killing scenes.

The look of the DVD / VCD cover:

(ask someone to hand draw the cover or by computer ¡V maybe Somi?)

Marketing Strategies

Potential Customers: people of all ages, since the book is sold and read by everyone: old and young, no matter what the media rated.

Competition:

Ć 20th Century Fox

Ć Warner Bros

Selling Method(s):

We¡¦re ¡§selling¡¨ our product the traditional way, where we rent the product to cinemas all over the world and then they give us 50 ¡V 55% of their ticket profit as the payment.

Pricing Method(s):

We will lend the movie to the all the cinemas all over the world and we will charge them 50 ¡V 55% of their ticket profit as the payment. We are expecting the make a profit of 600 millions since this is the last movie therefore there should be more people watching it. In the 5th movie, Warner Bros earned 572 millions so we are looking forward to earn more.

The 5th film has grossed 572 million

Has a budget of 75 ¡V 100 million