Bridal Bombs and Circus Tents

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Recommended: Research project customer satisfaction

The public is a complex group of people and pleasing them can be near to impossible, especially when you are trying to sell them something. I work in a bridal shop selling gowns for every occasion: weddings, proms, communions, pageants, and even Miss Transvestite Pennsylvania. Whether I am dealing with blushing brides, prom divas, defiant toddlers or body conscience mothers I have my work cut out for me.

Let me begin with the youngest customer, the flower girl. Flower girls are quite possibly the most annoying customers you will encounter. When helping a flower girl you often feel as though you are running a daycare center instead of a retail store. This happens because parents are easily distracted by the many shiny wonders that are scattered throughout the bridal store, such as tiaras and jewelry cases, and forget they have children. These children are now free to frolic through the store licking mirrors, invading privacy, and destroying merchandise. As a consultant I try to prevent mass amounts of saliva from smearing the surface of my dressing room mirrors by allowing the youngsters to try on “princess dresses.” Well, this is great fun for a few minutes but soon the novelty wears off and now you are not only chasing a toddler around the store but you are chasing a toddler who is wearing a $200 dress. It is at this point that most parents come out of trance and remember that they gave birth to this charming gift from above and contain their child.

The second most difficult customers to please are the bridesmaids. I thought the life of a bridesmaid was pretty simple, buy the dress the bride picks, throw a wedding shower, and show up on the wedding day, but I was mistaken. My time working at the bridal store has sh...

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...n do all three of those things you will have a happy bride. The trick is to never say no. If she asks you for a purple wedding gown, find a company that makes one, put your opinions behind you and give her whatever she wants, even if it is the ugliest gown you have ever seen.

The public can be broken down into many sub sections, each with its own wants, needs, and specifications on what makes a formal event possible, and it is my job to prevent saliva covered mirrors, angry bridesmaids, distraught prom girls, fat mothers, and most of all from letting the bride realize that any of this is happening to the people in her wedding party. It is my goal to keep the bride ignorant to any problems surrounding her wedding and to keep the prom girls thinking they have the most awesome and unique gown I have ever sold. It may not be easy but it is always entertaining.

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