Quite often, the hardest part of starting an online store is finding the right market. There are five things that you should think about when you are making the decision of which market to build your online store in: 1) Choose something (products/market) that you are passionate about There are a lot of people who open a store selling a product simply because it’s the “next greatest thing.” However, this is a mistake! The chances are that there will be tons of market saturation and competition if the product is hot and unless you are passionate about it, you will be no different than any of your competitors. Also, if you have some expertise in your products, you will be able to tell what products are good and which ones are bad when you are making the decision on what to sell in your online store. You can also instill confidence in your buyers when you write in depth product reviews and descriptions about the items that are in your store. Most importantly, when you are selling products that you love, you will have the confidence and determination to persevere through the difficulti...
of product with the rest of the retailers may not be good idea. This kind of business most likely
Know your market and competitors before starting your business. Effective research and strategic planning are often what separate the winners from the losers.
The opening of stores internationally creates a bigger market share for the business to entrée, one that local and domestic competitors might not yet of entered. However, taking the business global has also opened the door for new customers for the business to aim and target their products at according the cultural and seasonal pretences, increasing the awareness and loyalty of the business.
There are many reasons for choosing to go into a store to purchase items needed. For instance, having someone assist you in finding what you need, or just answer questions about the product. It is also a way to get off the couch, away from the television, or off the computer. Another feature is you can see and examine what you are going to purchase. This helps in the decision making for most people. You know the minute the salesperson rings you up, the product is yours to take home and use right aw...
In this world, creating a new product, as good as it may be, is not enough. The success of any product, in this day and age, depends grandly on the way it is presented to the market. Marketing is responsible in assuring a successful launch of a product, new or reinvented, and to assure its sustainability in this competitive world. For those reasons, billions of dollars are spent each year on tools and strategies to improve marketing research and predict the success of a product: many marketing firms form focus groups, do trials and conduct many tests just to end up with a fairly high percentage of failures.
When a business aims to be as successful as possible in selling its products and services, it must examine in detail whether or not the products will be attractive and necessary; if the price is optimal; if the product is being distributed in the best locations; and finally, how interest and awareness can be created for the products. In order for a business to target all of these elements at the right people at the right time, it must employ the right type of marketing mix: Product, Price, Place and Promotion.
affect our lives because we see a product that we want and love so we
I will review myself after each product and this will help to see what I have achieved and the methods I have used to do so. It will also allow me to work out what stage in my professional career I am at. In addition to this I will also assess my strength, ability, knowledge and behaviour. This is because all these factors alter my professional behaviour. Assessing myself personally will help me to guide my career improvement and effort. It will also show me where I need to change to rectify important weaknesses and improve my ability to undertake key roles in my job title. In this assignment I will also carry out an evaluation in which I critically analyse myself to suit my current and future career.
My love for business is not something I was born with. It took over a decade of experience and exploration to discover my passion. This discovery began ten years ago when I accepted a position at The Pitney Bowes Corporation. My job was to make unsolicited phone calls to prospective businesses in order to sell our base model postage meter. All that was required was reading a script, word for word, to potential buyers. Yet, after a week of working at Pitney Bowes, I still didn't know important details about the meter, like what it looked like, and how it actually operated. My manager acted a bit surprised when I asked to see the meter, but she agreed, and I took a walk to an adjacent building where I saw first hand what I was selling. It looked completely different from what I had expected, but by viewing and touching it first hand, my ability to convey to people what I was offering improved dramatically. Once I viewed the device, I felt more confident to adlib on the sales pitch. In a couple of weeks reading my hybrid pitch led to a higher rate of sales. People were more apt to buy from someone who sounded like a person and less like a robot. My sales steadily improved and in my third month I was the number one sales person out of over 200 employees. Management implemented some of my changes in the selling process and as a result, overall sales of the entry model postage meter increased significantly.
There are many reasons for choosing to go into a store to purchase items needed. For instance, having some assist you in finding what you need, or just answer questions about the product. It is also a way to get out of the couch, away from the television, or off the computer. Another feature is you can see and examine what you are going to purchase, helps in the decision making for most people. You know the minute the salesperson ring you up the product are yours to take home and use right away. It also makes return on items simple, take it back to where you bought and get an exchange or a refund if needed. For the draw backing for in store shopping is you do spending hours looking for the right product or in the lines trying to just purchase it. Or listening to all the people around you and all the additional noises you hear in stores. Not to mention store have set hours on when you can shop and when you can not, this is something which can change with assign on the door.
Online shopping allows you to compare prices with other stores and endless sizes and colors are available to you that normally wouldn’t be in stores. The convenience of being able to check multiple stores prices without having to waste gas to drive to multiple stores to find the best price is just one of the many ways shopping online can save you money. We all know children grow at an exponential rate so having to go to the mall multiple times a month is frustrating and tiring. Being able to have someone deliver whatever you desire right to your doorstep is like receiving a gift. Another pro of online shopping is having access to customer reviews. Yes, you may be able to physically hold the item if you were buying it from a store, but by reading the customer reviews you can decide if the product is worth the price. You can even write your own review to inform other people of your opinion of the product. If you don’t like the product, most places allow you to ship it back hassle-free with a full refund or
Available goods and services: Customers are benefitted from online stores as they provide more variety of goods from all over the world than any physical store. All the brands are available. Most companies have their websites to offer goods/services online, no matter they have any front store or not. Many traditional retailers sell certain products only available online to reduce their retailing cost or to offer customers with more choices of size, color etc. Also, online shopping sometimes offer good pay plans and options for customers. They can decide their payment amount and date in their own convenience &
... right people by increasing the awareness about the product, its benefits and drawbacks. This is important for the success of a business.
There are many elements affecting to the success of a launching. The basic factor is to develop product that satisfies consumers’ demands and maintain the brand promise. However, consumers are not only looking for the quality of product but also concerning about the price, the promotion and so on.
...sides that, you also can learn other things from e-commerce. Such as we can learn more about the business cycle, and what consumer needs. So you know what kind of product that is suitable in that period of time. For an example, remote-control car and cameras are the best product to sell during the summer, because most of the people like to do outdoor activities, so that kind of product is easy to sell.